Pet Food
Pet food is a cornerstone of the UK pet retail industry, driving both in-store footfall and long-term customer loyalty. Our coverage tracks the latest product launches across dog, cat, small animal, avian, and aquatic nutrition — from premium kibble and wet food to raw, freeze-dried, and functional formulations. We report on wholesale and distributor trends, pricing dynamics, supply chain issues, shifting consumer demand (including grain-free, insect-based, and plant-led diets), and regulatory developments impacting importers and stockists. Whether you’re a local pet shop, a multi-site retailer, or a petcare wholesaler, this tag delivers commercial insight into the fast-moving pet food category.
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Nov- 2018 -16 NovemberBusiness
GPS dog collar brand Mishiko signs distribution deal with Exertis
Mishiko, GPS and fitness tracker brand, has announced it has signed a distribution agreement with technology distributor Exertis. The firm which deals with technology products for the B2B, mobile and retail markets will be distributing the Mishiko GPS and fitness tracker for pets to designated resellers in the UK. Mishiko…
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15 NovemberCurrent Affairs
Pet firm to install chimney to tackle factory odour
Two planning applications submitted by The Real Petfood Company to build a chimney and office extension have received approval from the planning committee at Denbighshire County Council. The business – which is based at Kinmel Park in Bodelwyddan – was a recent cause of concern for residents of Bodelwyddan who…
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13 NovemberBusiness
Scrumbles secures £150,000 investment
Independent pet food manufacturer, Scrumbles has raised more than £150,000 in equity funding through the SEIS scheme, aimed at supporting small businesses. Founded by husband and wife, Jack Walker and Aneisha Soobroyen, Scrumbles’ range of dog and cat food is already stocked in Ocado and Fetch.co.uk. It is hoped that…
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12 NovemberFunny
Owners ditch vets for chewing gum and human toothpaste to cure bad dog breath
Chewing gum, facial haircuts and brushing teeth with human toothpaste are just some of the ways owners are trying to combat their dog’s bad breath, according to a study. Giving dogs snacks that ‘improve’ their breath, fresh mint leaves to chew and keeping the toilet lid closed are other ways…
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9 NovemberManufacturers
Natures Menu refreshes natural Raw Chunks range
Raw and raw inspired pet food company, Natures Menu, has refreshed its chewing meat range with an all new look and name. The company has rebranded the range to Raw Chunks, complete with all new packaging, to help attract the consumer and boost sales for stockists and retailers. The rebrand…
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9 NovemberManufacturers
Tails.com launches duck treats in time for Christmas
Direct-to-consumer pet food brand Tails.com has launched a new treat, the Duck Biscuits, in time for the festive period. The new treats were released by the brand at the beginning of November and sit alongside its existing Salmon Treats. Containing natural ingredients and with no added sugar, the Duck Treats are…
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8 NovemberAppointment
Tails.com appoints chief product officer
Tailored dog-food brand, Tails.com has appointed Lai-Ping Lai as its new chief product officer. Lai, who joined the company in October 2018, will report to CEO James Davidson and lead the 18 strong tech and digital product teams at the Tails.com HQ in Richmond. She joins having led high performing…
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6 NovemberManufacturers
Lily’s Kitchen launches natural dental chew
British pet food manufacturer Lily’s Kitchen has launched its first dental chew, Woofbrush, in a bid to help the dental health of the nation’s dogs. The company has worked with an expert vet dentist to develop the chewy, spongy dental chews, which are made from natural ingredients including fennel, parsley,…
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2 NovemberCharities
Burns Pet Nutrition introduces training courses for homeless dogs
Pet food manufacturer Burns Pet Nutrition has announced it is to launch a series of training courses for homeless dogs. The family-run business, which already donates its pet food to over 40 rescue centres across the UK, is now piloting its obedience training project at Greenacres Animal Rescue Centre in…
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1 NovemberManufacturers
Wilsons launch cold press range and invest in raw food plant
Wilsons Pet Food, a Perthshire-based pet food company, has launched a new range of cold press recipes for dogs and announced plans to invest in the growing raw food sector of the market. The company will build a plant to manufacture the recipes so it can take advantage of the…
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