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Dog Food

Dog food remains a dominant revenue driver across the UK pet retail sector, with evolving consumer preferences shaping what retailers stock and promote. Pet Gazette covers new product innovations in dry, wet, raw, gently cooked, freeze-dried, and functional dog food — including life-stage formulas and breed-specific options. We report on developments from manufacturers, pricing strategies at wholesale level, distribution partnerships, sustainability claims, and shifts in shopper behaviour. Coverage also includes import/export considerations, private label opportunities, and regulatory updates affecting those selling or supplying dog food in a commercial capacity.

  • Jul- 2013 -
    18 July
    Trade OrganisationsStaff complete over 50 years voluntary service with fire service

    Staff complete over 50 years voluntary service with fire service

    Employees at Burns Pet Nutrition don’t just produce dog food, they also take time to put something back into their local community. The company – which has its headquarters in Kidwelly, Carmarthenshire – has five members of staff who have notched up 57 years of service between them working on…

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  • Jun- 2013 -
    19 June
    RetailersDodson & Horrell launches pet greyhound food for the Retired Greyhound Trust

    Dodson & Horrell launches pet greyhound food for the Retired Greyhound Trust

    Dodson & Horrell and Retired Greyhound Trust have joined forces to develop a pet greyhound food, designed to meet their specific nutritional needs, with £1 from every pack sold being donated to the charity. Dodson & Horrell has been manufacturing quality animal feed for just under 75 years, with the…

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  • 7 June
    ManufacturersCesar launches biggest ever brand campaign

    Cesar launches biggest ever brand campaign

    Leading dog food brand Cesar today announced its biggest ever advertising campaign. Created by AMV BBDO, the concept encourages dog owners to ‘love them back’. Launched on 2 June 2013, a 60 second TV spot will be the first new advert to hit the screens in five years.    Using…

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  • 5 June
    RetailersLynne Hopwood joins Lovejoys as key account manager

    Lynne Hopwood joins Lovejoys as key account manager

    The Lovejoys range of premium dog food continues its rapid expansion with the appointment of a new dedicated key account manager. Lynne Hopwood joins the fast-growing brand to provide support for regional wholesalers and stockists including samples, merchandising and training. The announcement follows the news last month of Lovejoys reaching…

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  • May- 2013 -
    20 May
    ManufacturersLove is all around

    Love is all around

    The Lovejoys range of premium dog food continues to go from strength-to-strength. Sales have exceeded expectations since its launch late last year and, with the recent addition of both H M Scarterfield Ltd in Sussex and Bones South West Ltd in Devon, the brand is now able to fully serve…

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  • Apr- 2013 -
    3 April
    EventsHiLife PAT Dog of the Year named

    HiLife PAT Dog of the Year named

    Pet as therapy (PAT) dog Scrabble has been named as the HiLife PAT Dog of the Year 2012/13. Scrabble, a Leonberger from North Yorkshire, has been recognised for his hard work over the past three years, during which time he has made an incredible 300 visits. Together with his owner…

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  • Mar- 2013 -
    14 March
    ManufacturersButcher’s Pet Care launches new TV ad campaign

    Butcher’s Pet Care launches new TV ad campaign

    Butcher’s Pet Care will be back on television screens this month with adverts for its Lean & Tasty range of dog food. The adverts are a light-hearted take on dogs’ natural behaviour and feature 10 talented dogs doing what healthy dogs do. “This is the first commercial in a new…

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  • Feb- 2013 -
    27 February
    ManufacturersBARF pet food supplier wins local business competition

    BARF pet food supplier wins local business competition

    A Sheffield-based dog food entrepreneur has won the regional heat of the Local Business Accelerator competition. Owen Passey produces SmartBarf, a biologically appropriate raw food (BARF) product that emulates the nutrients dogs would ingest from prey, were they in the wild. For winning the regional competition, SmartBarf receives three-months of…

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  • Jan- 2013 -
    7 January
    ManufacturersPetSpec Senior adds Collie-cross Saska as face of brand

    PetSpec Senior adds Collie-cross Saska as face of brand

    Suppliers of dog food and supplements PetSpec has added 13-year-old Collie-cross Saska as the face of its PetSpec Senior range. Saska will appear on new labelling and literature for PetSpec Senior, a canine additive ideal for all dogs as they get older, during 2013. Stephen Hipps, who has owned Saska…

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  • Dec- 2012 -
    20 December
    EventsPATS Sandown now officially biggest ever

    PATS Sandown now officially biggest ever

    Organisers have announced that with three months to go before PATS Sandown opens its doors, all exhibitor stand space has been sold. Having attracted a record number of 141 exhibitors, more space has been allocated at Sandown Park – making it the biggest show ever, as was expected earlier in…

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