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Dog Food

Dog food remains a dominant revenue driver across the UK pet retail sector, with evolving consumer preferences shaping what retailers stock and promote. Pet Gazette covers new product innovations in dry, wet, raw, gently cooked, freeze-dried, and functional dog food — including life-stage formulas and breed-specific options. We report on developments from manufacturers, pricing strategies at wholesale level, distribution partnerships, sustainability claims, and shifts in shopper behaviour. Coverage also includes import/export considerations, private label opportunities, and regulatory updates affecting those selling or supplying dog food in a commercial capacity.

  • Feb- 2019 -
    20 February
    Pet OwnersPaws.com launches dog food checker to ‘revolutionise’ industry

    Paws.com launches dog food checker to ‘revolutionise’ industry

    New personalised pet food retailer and champion of honest dog food, Paws.com, has launched today with a dog food checker that aims to “revolutionise” the £3bn UK pet food industry. The Dog Food Checker is designed to “demystify” dog food ingredients, and make it easy for dog owners to make…

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  • 18 February
    ManufacturersFourFriends to expand retail arm

    FourFriends to expand retail arm

    Swedish pet food brand FourFriends Pet Foods has set out its expansion plans for the future in the UK as it launched a new supplement range for cats and dogs. The company is currently looking to increase its number of stockists and to expand its breeder offering. Set up by…

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  • 15 February
    ManufacturersDog food brands missing ‘key nutritional information’ on labels

    Dog food brands missing ‘key nutritional information’ on labels

    Research into 20 leading dog food brands and examining nutritional values has found many fail to list salt and carbohydrate levels in products. The research conducted by pet insurance provider, Everypaw, supported by veterinary consultant Dr Eric Jackson, found that 30% of food brands didn’t label any information on the…

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  • 12 February
    Industry NewsPoppy’s Picnic owner serves dog food on Come Dine With Me

    Poppy’s Picnic owner serves dog food on Come Dine With Me

    For the first time in its 14 year history, contestants on Couples Come Dine With Me were served fresh dog food, as Dylan Watkins owner of Poppy’s Picnic had his turn on the TV competition. Having been asked to wear black tie, the unsuspecting diners were given dog masks and…

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  • 4 February
    ManufacturersHills Pet Nutrition recalls dog food over illness concerns

    Hills Pet Nutrition recalls dog food over illness concerns

    Hills Pet Nutrition has voluntarily recalled some of its canned dog food products over concerns the potentially high levels of vitamin D could cause canines to fall ill. The affected canned dog foods which were manufactured by the Hill’s Pet Nutrition facility in Topeka, Kansas (EU approval # KS-PF0-0004) were…

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  • 4 February
    ManufacturersHeights Farm Premium Pet Foods expands adding five new outlets

    Heights Farm Premium Pet Foods expands adding five new outlets

    Heights Farm Premium Pets Foods, is set to expand its business with the launch of new franchise outlets in Stockport, Altrincham, Warrington, Southport and Aston under Lyne. The new franchisees will deliver the company’s food via a fleet of vans which the company says will allow customers to “make considerable…

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  • 1 February
    ManufacturersFourFriends Pet Food introduces new meat sausages

    FourFriends Pet Food introduces new meat sausages

    Leading Swedish pet food manufacturer, FourFriends Pet Food has launched in the UK with a new range of complete cat food. Its latest product, FourFriends meat sausages can be used as a complete food for cats in their own right or can be combined with the FourFriends complete dry food…

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  • Jan- 2019 -
    30 January
    AwardsPoppy’s Picnic nominated for Expo Awards

    Poppy’s Picnic nominated for Expo Awards

    Dylan Watkins, founder of raw dog food brand, Poppy’s Picnic, has been nominated for the Male Entrepreneur of the Year in the south west region’s Great British Expos’ Awards and the company has been nominated in the ‘New Start-up of the Year’ category. The Great British Expos’ Ltd have been…

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  • 23 January
    Current AffairsNaturediet’s eco-packaging range extended

    Naturediet’s eco-packaging range extended

    The Naturediet Feel Good range of healthy, 100 percent British made wet food for dogs has introduced a new smaller 200g pack for small breeds, available to purchase from late February. Naturediet have also recently launched their Purely range in the new eco-conscious packs. The Purely range is a simple…

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  • 18 January
    ManufacturersForthglade reveals new recipes for 2019

    Forthglade reveals new recipes for 2019

    Devon-based dog food manufacturer, Forthglade, has expanded its range of 100% natural, grain-free complete meals with two new recipes for 2019. Designed for sensitive tummies, Forthglade’s new chicken recipe includes nutrient-dense liver, providing vitamins and minerals which are essential to health; whilst the sardines meal is said to be protein…

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