Dog Food
Dog food remains a dominant revenue driver across the UK pet retail sector, with evolving consumer preferences shaping what retailers stock and promote. Pet Gazette covers new product innovations in dry, wet, raw, gently cooked, freeze-dried, and functional dog food — including life-stage formulas and breed-specific options. We report on developments from manufacturers, pricing strategies at wholesale level, distribution partnerships, sustainability claims, and shifts in shopper behaviour. Coverage also includes import/export considerations, private label opportunities, and regulatory updates affecting those selling or supplying dog food in a commercial capacity.
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Jun- 2021 -30 JuneManufacturers
Happy Hounds Wales recalls products over salmonella fears
Happy Hounds Wales Ltd has recalled four of its frozen raw dog food products amid fears over the presence of salmonella. Salmonella was reportedly found in the following products: Frozen Beef Mince, Pack size: 1kg, Batch code: 993, Best before: 31/05/2022 Frozen Lamb and Beef, Pack size: 1kg, Batch code:…
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23 JuneManufacturers
Naturo Launch NEW 10kg Dry range
Following huge demand, Naturo Natural Pet Food has launched their 10kg Dry Dog Food range in both Grain Free Chicken and Grain Free Turkey with Potato and Vegetables. This range expansion follows on from the launch of their Dry Food range last year, which came in 2kg bags. Naturo’s Dry…
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17 JuneCurrent Affairs
Applaws dry cat food recalled over health fears
Applaws has announced the recall of some of its dry cat food ranges, manufactured by Fold Hill Foods Ltd, over fears it could be related to a spike in cats presenting with the symptoms of pancytopenia. The Royal Veterinary College (RVC) is currently working alongside the manufacturer to understand a…
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7 JuneEvents
Barking Heads partners with Standon Calling
Barking Heads, an all-natural, ethical dog food brand, has announced an exclusive partnership with what is reportedly the UK’s “most dog-friendly” music festival, Standon Calling. The partnership marks the first time the Hertfordshire-based music festival and Barking Heads have partnered to deliver a “completely new experience for festival goers and…
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4 JuneManufacturers
Laughing Dog donates £6,000 of dog food to UK charities
Laughing Dog has donated over £6,000 of dog food and treats to rescue homes and charities across Britain so far this year. The company, which is manufactured by Fold Hill Foods, said it has plans to continue to support further charitable causes throughout the year. In addition to donating food…
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May- 2021 -25 MayPet Owners
Vet’s Kitchen launches dog anxiety guidance ‘roadmap’
Vet’s Kitchen has launched a new “roadmap” to help pets adjust to life after Covid and help avoid the problems of separation anxiety. The five-point plan, with a “nod” to Boris Johnson’s roadmap out of lockdown, is set to help owners make sure their pets are reintroduced to the world…
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24 MayManufacturers
Meatiful launches first ‘grain free’ sausage
Meatiful, a gourmet dog food brand, has launched its first “grain free” sausage – adding to its range of dog food offerings. The product is made with 80% fresh meat, vitamins and minerals, and are hypoallergenic to help keep dogs “healthy”. The new grain free sausage is available in ‘Farm-Reared…
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19 MayCharities
Wilsons Pet Foods donates over 20,000 meals to rescue centres
Wilsons Pet Food has revealed it has donated over 20,000 meals to rescue centres across the country. The pet food brand originally launched its Wilsons to the Rescues campaign in 2019 to support dogs in need. Based in Scotland, Wilsons specialises in cold pressed and raw frozen dog food, using…
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17 MayManufacturers
Clean deck dog treats provider Pawfect leads the field in freeze – dried thinking and makes its pet food debut
Until recently Pawfect Foods was probably best known for its extensive range of Himalayan chhurpi cheese treats, fruit Jerky (Nature’s Munch) and herbal infusions (Doggy’s Cuppa). NATURE’S FEAST (freeze-dried treats) However in early 2021 Pawfect extended its freeze-dried reach with a 5-strong, game-changing portfolio of all-natural, grain-free treats; three of…
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14 MayManufacturers
Paleo Ridge launches revamped website
Paleo Ridge, an accredited producer of high-quality raw dog food, has announced the launch of a brand new, customer centric website, which features the tagline ‘Paleo Ridge – Your Dog’s Happy Place’. Specially designed with raw dog food customers and prospective customers in mind, the mobile optimised site incorporates a…
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