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Pet Food

Pet food is a cornerstone of the UK pet retail industry, driving both in-store footfall and long-term customer loyalty. Our coverage tracks the latest product launches across dog, cat, small animal, avian, and aquatic nutrition — from premium kibble and wet food to raw, freeze-dried, and functional formulations. We report on wholesale and distributor trends, pricing dynamics, supply chain issues, shifting consumer demand (including grain-free, insect-based, and plant-led diets), and regulatory developments impacting importers and stockists. Whether you’re a local pet shop, a multi-site retailer, or a petcare wholesaler, this tag delivers commercial insight into the fast-moving pet food category.

  • Nov- 2017 -
    23 November
    Current AffairsSkinner’s sponsor HPR Championship 2017

    Skinner’s sponsor HPR Championship 2017

    Skinner’s were proud to sponsor the 16th Hunt Point and Retrieve Championship which took place on 14th and 15th November 2017. The event took place in the grounds of the Elveden Estate, Thetford, by the kind invitation of Lord Iveagh. When speaking to The Kennel Club, judges Mrs R Dockwray and Mrs J…

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  • 23 November
    Current AffairsPet food company teams up with The Woodland Trust

    Pet food company teams up with The Woodland Trust

    Pet food producers Forthglade have announced its support of the Woodland Trust, with an annual sponsorship which starts this month. Since the Woodland Trust launched, over 38,000,000 trees have been planted, over 600 woods saved, and 22,500 hectares of ancient woodland are successfully under restoration. “We’re passionate about promoting the health…

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  • 21 November
    Current AffairsPFMA, Greg Van Praagh, Dog Food

    Greg Van Praagh joins PFMA’s executive committee

    Greg Van Praagh, director of Benyfit Natural, is the latest representative to join the Executive Committee of the Pet Food Manufacturers’ Association (PFMA). Greg has been an active member of PFMA for a number of years participating in the dedicated Working Group for Commercial Raw Producers and the Communications Committee.…

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  • 20 November
    Industry NewsPet food company trials diets

    Pet food company trials diets

    IAMS Proactive Health embarked on a  trialling campaign to find out what cats and their owners really thought about the food. IAMS Proactive Health for cats combines chicken and turkey as its main ingredients. Available in kitten, adult and senior varieties, IAMS Proactive Health provides tailored nutrition. Of the 2,000 cat owners involved in…

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  • 17 November
    Current AffairsCSJ, Dog Food, Award

    CSJ celebrates double award success

    Pet food brand, CSJ, has been named ‘Best Dog Food of the Year Award’ at The Welsh Enterprise Awards 2017. The event was created to celebrate SMEs which stand out from the crowd. The Award Coordinator said: “It has been a true privilege to showcase the very best businesses and individuals driving…

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  • 15 November
    Current AffairsWebbox. Toxic pet food

    7m pet owners could be feeding toxic food to dogs and cats

    A new survey from Webbox has suggests that over 7 million (60 percent) pet owners in the UK are giving their companions human foods that are toxic when consumed by dogs and cats. The research, commissioned by pet food manufacturer Webbox, suggested that 1.4 million pet owners could be feeding their…

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  • 13 November
    Current AffairsWild Bird, PFMA

    43% of those with outdoor space feed wild birds

    Bird food will be an important category for pet stores this winter. Research released by the PFMA this year highlighted key feed trends and found that 43 percent of people with outdoor space provide food for wild birds. Now that the first frosts have arrived, The Pet Food Manufacturers’ Association…

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  • 3 November
    Current AffairsPero launches its first ever TV marketing campaign

    Pero launches its first ever TV marketing campaign

    North Wales-based all natural pet food manufacturer Pero has announced its first TV marketing campaign, since its inception in 1985. The campaign kicks off in line with S4C’s November Month of Legends, where the search for Wales’ ‘Superdog’ is on. Nightly Heno magazine programme on S4C, is hunting for stories of today’s brave,…

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  • 3 November
    Current AffairsPFMA, RAW Food, Dog

    PFMA publishes new guidelines for raw pet food

    The Pet Food Manufacturers’ Association (PFMA), has published new sector guidelines for the manufacture of commercial raw pet food. The guidelines, which promote best practice in the sector, have been developed in conjunction with Defra, the Animal and Plant Health Agency (APHA), Public Health England (PHE) and the Food Standards…

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  • 2 November
    Current Affairs60% of owners feed pets toxic treats

    60% of owners feed pets toxic treats

    A new survey has revealed that 60 percent of UK pet owners are feeding their furry friends human foods that are toxic when consumed by dogs and cats. The research, commissioned by Webbox, has found that the cat really does get the cream as almost a third (29 percent) of…

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