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Mars

Mars Petcare is one of the most influential players in the global and UK pet industry, with a portfolio that includes major brands such as Pedigree, Whiskas, Royal Canin, and James Wellbeloved. Pet Gazette reports on Mars’ product launches, supply chain strategies, pricing shifts, and retail partnerships across pet food and health categories. We also cover its investment in research, sustainability initiatives, and market influence on independent retailers, wholesalers, and distributors. This tag helps pet sector professionals track developments from a key manufacturer shaping pet nutrition and brand standards in the UK.

  • May- 2019 -
    31 May
    ManufacturersDogrobes to supply Fife Arms Hotel with drying coats

    Dogrobes to supply Fife Arms Hotel with drying coats

    Award winning pet accessory company, Dogrobes is to supply their range of dog drying coats to The Fife Arms in Braemar. The Fife Arms is a Victorian coaching inn that is located in the historic Scottish village of Braemar amidst the landscape of the Cairngorms National Park and provides “luxury…

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  • Apr- 2019 -
    26 April
    ManufacturersMars Petcare launches Greenies Dental Treats

    Mars Petcare launches Greenies Dental Treats

    Mars Petcare is launching Greenies Dental Treats to the UK specialist pet trade in May in a bid to help owners look after their dog’s teeth and gums more regularly. The treats are “unique, complete and balanced” and available in both original and grain free formats. Said to be highly…

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  • 11 April
    FeaturesVet care consolidation: is the CMA about to intervene?

    Vet care consolidation: is the CMA about to intervene?

    Rapid consolidation in the UK veterinary care market, with seven major chains now accounting for nearly half of all UK vet practices, has brought with it an increasing risk of intervention by the Competition and Markets Authority (CMA) as concerns about local market monopolisation start to emerge. This could impact…

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  • Mar- 2019 -
    27 March
    EventsPIF launches new trade show for pet industry

    PIF launches new trade show for pet industry

    The Pet Industry Federation (PIF), the UK trade association for pet businesses, has announced the launch of a new industry-wide trade show aimed at all pet businesses within the UK pet industry, including those within the pet services sector. It builds on research PIF undertook with manufacturers and retailers which…

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  • 18 March
    CharitiesMars Petcare teams up with HSI to tackle animal welfare

    Mars Petcare teams up with HSI to tackle animal welfare

    The Lion’s Share Fund, an initiative raising to support wildlife conservation and animal welfare across the globe, has today announced its partnership with animal welfare charity Humane Society International (HSI). Together, the organisations will to deliver projects aimed at tackling animal welfare globally. Established in June 2018, The Lion’s Share…

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  • Feb- 2019 -
    20 February
    VeterinaryRCVS Council candidates and new VN Council member announced

    RCVS Council candidates and new VN Council member announced

    The Royal College of Veterinary Surgeons (RCVS) has announced the candidates standing in the 2019 RCVS Council elections and confirming the two members of the Veterinary Nurses (VN) Council who were nominated this year. There are nine candidates standing in this year’s election, including five existing council members eligible for…

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  • 19 February
    ManufacturersMars Petcare extends range with new Pedigree Wrap

    Mars Petcare extends range with new Pedigree Wrap

    Mars Petcare has launched the new Pedigree Wrap as part of its expansion of its bonding care and treats range. The company said as the meat treats segment saw a 32% growth in value in 2018, Pedigree wanted to offer consumers a product from a “trusted brand” to enhance bonding…

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  • Jan- 2019 -
    22 January
    ManufacturersMars Petcare launches ‘ancestral’ pet food range

    Mars Petcare launches ‘ancestral’ pet food range

    Mars Petcare UK has launched CRAVE, a new “super premium” ancestral pet food brand which is inspired by the food wildcats and wolves would naturally eat in the wild. CRAVE recipes are high in protein with high animal content (60 percent animal content in dry and 65 percent in wet),…

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  • 4 January
    ManufacturersWhiskas Pouch undergoes ‘huge’ renovation

    Whiskas Pouch undergoes ‘huge’ renovation

    Mars Petcare has announced that Whiskas Pouch is launching a “powerful renovation” to its product, design and claim upgrades – all supported with in-store activation. The renovation will deliver a new and improved recipe with improved aesthetics and reformulated gravy and jelly. Over 30 percent of ‘Cat Wet’ shoppers in…

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  • 3 January
    ManufacturersResearch reveals pudgy dogs live up to 2.5 years less than healthy ones

    Research reveals pudgy dogs live up to 2.5 years less than healthy ones

    New research from the University of Liverpool and Mars Petcare’s WALTHAM Centre for Pet Nutrition revealed overweight dogs are more likely to have shorter lives than those at ideal body weights. Results from the study showed the lifespan of overweight dogs was up to two and a half years shorter…

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