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Dog Food

Dog food remains a dominant revenue driver across the UK pet retail sector, with evolving consumer preferences shaping what retailers stock and promote. Pet Gazette covers new product innovations in dry, wet, raw, gently cooked, freeze-dried, and functional dog food — including life-stage formulas and breed-specific options. We report on developments from manufacturers, pricing strategies at wholesale level, distribution partnerships, sustainability claims, and shifts in shopper behaviour. Coverage also includes import/export considerations, private label opportunities, and regulatory updates affecting those selling or supplying dog food in a commercial capacity.

  • Sep- 2020 -
    4 September
    ManufacturersHarringtons raises market share in dry dog food sector

    Harringtons raises market share in dry dog food sector

    Harringtons has become the number one brand by value in dry dog food across UK supermarkets, 12 years after the brand first launched.  The dog food company said it has now “continued to solidify” its position as a sector leader  with a 25% market share in the area.  It comes…

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  • 2 September
    ManufacturersPFMA welcomes six new members

    PFMA welcomes six new members

    The Pet Food Manufacturers’ Association (PFMA) has welcomed six new companies to its membership. Amongst the new members are two raw dog food manufacturers, which brings the total raw pet food sector members up to 14 companies, and two new suppliers. New members include: Natural Dog Food Direct are independent,…

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  • 1 September
    ManufacturersForthglade acquired by IK Investment Partners

    Forthglade acquired by IK Investment Partners

    IK Investment Partners (IK) has announced it has acquired a majority stake in Forthglade Foods Limited, marking the first investment by IK’s newly established UK team.  Forthglade is a UK based natural pet food brand that produces premium wet and dry dog food and treats.  It was founded in 1971…

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  • Aug- 2020 -
    27 August
    VeterinaryHerbal food best for pet anxiety, says vet expert

    Herbal food best for pet anxiety, says vet expert

    Veterinary expert and TV personality, Joe Inglis, is raising awareness of the benefits of herbal dog food, which can reportedly work to ease separation anxiety and stress in pets.  It comes as the expert, who has appeared on Vets in Practice, Blue Peter, The One Show and This Morning, anticipates…

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  • 20 August
    ManufacturersBella & Duke reports ‘record’ subscription growth

    Bella & Duke reports ‘record’ subscription growth

    Bella and Duke has been recognised as one of the fastest growing dog food brands in the UK, reporting a 163% month-on-month increase in subscriptions during the pandemic.  In addition, the Perthshire-based firm raised £3.5m at the start of 2020, and despite the pandemic, has seen “impressive growth” so far…

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  • 14 August
    ManufacturersBurns Pet Nutrition celebrates range of national awards 

    Burns Pet Nutrition celebrates range of national awards 

    Burns Pet Nutrition has welcomed four “prestigious” national awards for its business and products.  The group was notably awarded the first ever Which? Magazine Consumers Association dog food brand survey, when it topped a poll of 2,594 surveyed members. The survey highlighted customer’s favourite pet food brands, ranked by customer…

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  • 6 August
    AwardsPATS New Product Awards to go ahead

    PATS New Product Awards to go ahead

    Organisers of PATS Telford have announced that its New Product Awards will go ahead this year, despite the cancellation of PATS Telford that was due to take place this September. The awards provide an opportunity for suppliers and manufacturers to showcase new launches to retailers and buyers across the UK.…

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  • 3 August
    ManufacturersBurns Pet Nutrition partners with Dog Furiendly

    Burns Pet Nutrition partners with Dog Furiendly

    Burns Pet Nutrition has partnered with Cwmbran-based pet travel platform Dog Furiendly as its official dog food partner and sponsor for the year. The one year partnership will see the two companies working together to arrange communal walks and virtual meet-ups amid the Covid-19 pandemic. Dog Furiendly said as part…

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  • Jul- 2020 -
    29 July
    ManufacturersPet Choice expands and rebrands Webbox range

    Pet Choice expands and rebrands Webbox range

    Pets Choice has announced seven new product developments and has rebranded its Webbox Naturals range. The Lancashire-based company said the range has undergone a full rebrand to make it feel “fresh, fun and modern, helping it to boldly stand out on shelves, in a predominantly beige category”. Featuring bright colours…

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  • 27 July
    ManufacturersNatures Menu launches new range

    Natures Menu launches new range

    Raw and natural pet food company, Natures Menu, has launched its Complete Working Dog Meals range. The Working Dog complete high calorie meals have been formulated using 85% specially selected cuts of meat, which aim to help sustain energy levels to suit a working dog’s energetic lifestyle.  Blended with fruit,…

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