Cat Food

Cat food is a key category in the UK pet retail sector, driven by strong owner loyalty and a growing appetite for premium, functional, and tailored nutrition. Pet Gazette reports on new product launches across wet, dry, raw, and specialist cat food lines — including life-stage formulas, breed-specific diets, and innovations in sustainability and packaging. Coverage includes wholesale pricing, stockist strategies, consumer buying patterns, and supply chain developments. This tag offers insight for pet retailers, distributors, and brand suppliers looking to stay competitive in a crowded and fast-evolving market.

Jan- 2016 -

13 January

Current Affairs

Charity feeds influx of hungry kittens thanks to donation

A prize draw donation has helped to feed hungry homeless animals. The Mayhew Animal Home in Kensal Rise has begun the New Year with a skip in its step thanks to a £500 donation from Petplan. Each month, Petplan randomly selects one of its registered animal charities in a prize draw to…
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Dec- 2015 -

17 December

Current Affairs

Whiskas® launches new recipe and design

Whiskas® has announced a new recipe, complete with a pack re-design across the range of its dry cat food. Whiskas® dry has been reformulated to provide new recipes that include the addition of tasty pockets – crunchy parcels with a soft and creamy filling. The new pack design aims to educate…
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Nov- 2015 -

13 November

Products

IAMS® launches new wet cat food range

IAMS® has announced the launch of its new wet cat food range. This November, IAMS® Delights™ will be available for sale in specialist and grocery retailers across the UK. The launch is a response to owners’ desire to see real meaty chunks in their cat’s wet food, as well as increased flavour variety. The brand new IAMS® Delights™…
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Aug- 2015 -

20 August

Industry News

New Natural Range for Lily’s Kitchen

Lily’s Kitchen will be adding a new Natural Range of complete recipes for cats and dogs to its award-winning, organic line-up of food for pets. The London-based pet food brand has created a range of 10 recipes to offer more choice within its single-serve tray format. The trays are designed to be easy…
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18 August

Products

ACANA launches new product in the UK

Bern Pet Foods, the exclusive importers and distributors of ACANA dog and cat foods, have introduced a new product to the UK. ACANA Pork & Butternut Squash dog food comes from the kitchens of Champion Petfoods. The new product features Alberta pork as a single animal protein, aimed at…
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Mar- 2015 -

9 March

Products

Nestlé Purina Adds Two New Multipack Variants to its Gourmet® Mon Petit Range

Nestlé Purina has announced that its luxury wet cat food brand GOURMET MON PETIT has achieved an impressive £3.6million in value sales since its launch last year. The company is celebrating its success by adding two new multipacks to the three existing variants within the range. Available to retailers now,…
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Feb- 2015 -

16 February

Products

New Brighton Pet Store is to Stock Orijen & Acana

A new pet store, Pampurred Pets, is opening its doors in Brighton, dog and cat owners will be able to purchase ORIJEN and ACANA pet foods direct from them. ORIJEN and ACANA are biologically appropriate™ dog and cat foods from the kitchens of Champion Petfoods in Canada. Their concept is to…
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Jan- 2015 -

19 January

Industry News

Arden Grange Wins ‘Best Dry Cat Food’ Award

Sussex based super-premium pet food company Arden Grange achieved a number of big successes for both its feline and canine ranges in the Your Dog and Your Cat Magazine awards 2014/15, namely scooping the top prize ‘Best Dry Cat Food’ for its Adult fresh chicken and potato recipe. The awards, now…
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6 January

Events

Orijen Proudly Sponsors CRUFTS 2015

2015 will be an exciting year for ORIJEN UK & Ireland. The award-winning pet food maker has invested in sponsorship of Crufts, the World’s Largest Dog Show held at the NEC, Birmingham from Thursday, 5th March to Sunday, 8th March. This will include a purpose built stand in the main…
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2 January

Industry News

Bern Pet Foods Receive Great Reception at National Cat Club Show

The National Cat Club Show took place in Bracknell on Saturday, 13th December and Bern Pet Foods were there representing Canadian brands ORIJEN and ACANA to great response. With over 400 cats on show, Bern showcased their award winning ORIJEN and ACANA cat foods. The brands represent a new category…
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