Pet Food
Pet food is a cornerstone of the UK pet retail industry, driving both in-store footfall and long-term customer loyalty. Our coverage tracks the latest product launches across dog, cat, small animal, avian, and aquatic nutrition — from premium kibble and wet food to raw, freeze-dried, and functional formulations. We report on wholesale and distributor trends, pricing dynamics, supply chain issues, shifting consumer demand (including grain-free, insect-based, and plant-led diets), and regulatory developments impacting importers and stockists. Whether you’re a local pet shop, a multi-site retailer, or a petcare wholesaler, this tag delivers commercial insight into the fast-moving pet food category.
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Feb- 2021 -11 FebruaryBusiness
Biomega calls for pet food manufacturers to phase out glycerine use
Biomega Group has called for pet food manufacturers and suppliers to use natural alternatives in pet food and treats in a bid to phase out the nutritionally devoid ingredient, glycerine. Serving as a humectant, glycerine is used to bind water in canned food and treats by lowering water activity and…
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8 FebruaryManufacturers
Mackle Petfoods and Naturo welcomes rising sales
For nearly 50 years, Mackle Petfoods have been creating high quality pet food at their family-owned farm and factories in County Armagh, Northern Ireland. The secret to their longevity in the industry? As well as sticking to their main principles of creating food to promote overall health and maintain a…
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3 FebruaryManufacturers
Mars Petcare launches ‘Dream Sixteen’ range to support convenience stores
Mars Petcare has announced the launch of Dream Sixteen, a “reinvigorated range of must-stocks” that is set to help convenience retailers capitalise on the recent growth in petcare, as well as the increased footfall the convenience sector has seen during the pandemic. The range will include three new price-marked packs…
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3 FebruaryFeatures
Mooch and Gander: A look at the pet industry in 2021
For the many pet owners in the UK, the costs of looking after a pet are extensive, yet owners are still willing to pay for premium services from groomers, veterinary requirements to dietary indulgences. The latest trend for pet owners takes a step away from luxury and moves into the…
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2 FebruaryBusiness
Natural Instinct launches limited edition Paw-fect Catch treats
Natural Instinct, raw pet food brand, has announced the launch of its limited edition Paw-fect Catch treats for £4.20. The treats which are now available from Natural Instinct online offer a seafood platter for dogs and cats which includes a selection of raw prawns, mussels and whitebait. The firm said…
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2 FebruaryBusiness
Laughing Dog wins Feefo Platinum Award third year running
Laughing Dog has announced it has won the Feefo Platinum Trusted Service award for the third year in a row. The pet food brand won the accolade for “excellent customer service” thanks to positive consumer reviews left on Feefo, the global online reviews platform. Trusted Service is awarded only to…
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Jan- 2021 -29 JanuaryManufacturers
Naturaw expands into new premises amid growth
Naturaw, a fast-growing producer of raw dog food, has expanded into a major new headquarters and production kitchen at Thorp Arch Estate near Wetherby. The move comes as part of a six-figure investment that is set to create new jobs, after outgrowing its previous premises twice in six years. The…
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28 JanuaryProducts
Denzel’s partners with Sainsbury’s for new eco-friendly range
Denzel’s has partnered with supermarket chain Sainsbury’s to offer low-calorie training bites in 100% plastic-free, biodegradable pouches. The pet food manufacturer has promised that the pouches decompose in under 30 weeks in landfill, compared to over 300 years for single-use plastics. The business has also created a new method of…
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26 JanuaryBusiness
Social media pet obesity trend leads to health warnings
Videos of overweight dogs which have been viewed over 90 million times on TikTok have led to industry experts issuing health warnings about celebrating obese pets. According to new research by fresh pet food platform VetChef, on Facebook, Instagram and Reddit alone, there are one million members or followers of…
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25 JanuaryManufacturers
Walker and Drake supports Walk Your Dog Month
Yorkshire-based pet food manufacturer, Walker and Drake, is backing the Walk Your Dog campaign this month, alongside leading pet supplement brand Overby Farm and pet accessory company Collared Creatures. The campaign is an international initiative that aims to “get people out walking their dogs in the winter months”, and encourages…
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