Pet Food
Pet food is a cornerstone of the UK pet retail industry, driving both in-store footfall and long-term customer loyalty. Our coverage tracks the latest product launches across dog, cat, small animal, avian, and aquatic nutrition — from premium kibble and wet food to raw, freeze-dried, and functional formulations. We report on wholesale and distributor trends, pricing dynamics, supply chain issues, shifting consumer demand (including grain-free, insect-based, and plant-led diets), and regulatory developments impacting importers and stockists. Whether you’re a local pet shop, a multi-site retailer, or a petcare wholesaler, this tag delivers commercial insight into the fast-moving pet food category.
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Mar- 2021 -12 MarchPet Owners
3.2 million pets bought in lockdown, PFMA finds
The Pet Food Manufacturers’ Association (PFMA) has found that 3.2 million households in the UK have acquired a pet since the start of the pandemic, according to its annual pet population data. Largely driven by Gen Z and Millennials, 59% of new owners are aged 16-34 and 56% of new…
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12 MarchTrade Organisations
Kennel Club Charitable Trust donates to Pet Food Bank Service
Pet Food Bank Service is “back on the road” again after receiving a grant from the Kennel Club’s Charitable Trust. So far this year, the undisclosed sum has allowed the charitable organisation to deliver around 3,008 pet meals. Based in Cardiff, the Pet Food Bank Service supports elderly and vulnerable…
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11 MarchAppointment
Walker & Drake appoints business development manager
Cold pressed food manufacturer, Walker and Drake, has expanded its sales and marketing team by appointing Andrew Clark as its new business development manager. In his new role, Clark will focus on sales and distribution in the southern UK, Wales and the west. He will also provide sales training for…
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10 MarchTrade Organisations
Nation has ‘good supply’ of pet food, says PFMA
The Pet Food Manufacturers Association (PFMA) has issued a statement reassuring the UK that the country has a “good supply” of pet food. The trade association’s intervention comes after reports from retailers of pet food pouches shortages. According to the PFMA, the temporary shortage is due to a rise in…
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5 MarchManufacturers
Walker and Drake launches treat range
Cold pressed pet food manufacturers Walker and Drake has entered the dog treat market with a new range of treats. The Barnsley-based company was launched last year by business partners Richard Grant, David Taylor and Tim Matthews after they “spotted a gap in the market to provide a high quality…
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2 MarchManufacturers
Norsh continues Mackle growth
Mackle Petfoods, owners of award winning brands Naturo, Brandy and Cat Club is continuing to add value to the pet food category with it’s most recent brand addition of Norsh; a freeze-dried natural treat for both cats and dogs to enjoy! Stemming from Mackle Petfoods’ mission to improve pet nutrition…
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2 MarchManufacturers
Purina to use surplus brewery grains in dog treat pilot
Purina has announced the launch of a new dog treat which is formulated with surplus grains from breweries in a bid to tackle food waste. By upcycling grains that might otherwise be left to spoil, Purina said it is able to reduce food waste, repurposing the nutritiously dense substance as…
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Feb- 2021 -26 FebruaryIndustry News
United Petfood acquires Cambrian Pet Foods
International pet food producer, United Petfood has announced the acquisition of the British manufacturer Cambrian Pet Foods for an undisclosed sum. The acquisition reportedly strengthens the position of United Petfood as a “full-service” private label pet food producer. The group stated that the acquisition of Cambrian Pet Foods will allow…
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25 FebruaryManufacturers
Denzel’s launches new training bites
Pet food brand Denzel’s has launched new ‘soft ‘n’ squishy’ training bites for puppies after Google searches for “buying a new puppy” increased 166% since lockdown was announced last March. Suitable for puppies aged from eight weeks to 12 months old, the new recipe is made with “peanut butter, sweet potato…
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24 FebruaryProducts
Nature’s Harvest unveils first brand re-design in a decade
Pet food brand Nature’s Harvest has unveiled a new design for its packing for the first time in 10 years. The packaging which aims to “celebrate the relationship between dog owners and their pets” is based on dog portraits of some of the most loved dog breeds in the United…
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