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Pet Food

Pet food is a cornerstone of the UK pet retail industry, driving both in-store footfall and long-term customer loyalty. Our coverage tracks the latest product launches across dog, cat, small animal, avian, and aquatic nutrition — from premium kibble and wet food to raw, freeze-dried, and functional formulations. We report on wholesale and distributor trends, pricing dynamics, supply chain issues, shifting consumer demand (including grain-free, insect-based, and plant-led diets), and regulatory developments impacting importers and stockists. Whether you’re a local pet shop, a multi-site retailer, or a petcare wholesaler, this tag delivers commercial insight into the fast-moving pet food category.

  • Nov- 2021 -
    25 November
    Industry NewsNoochy Poochy secures new listings

    Noochy Poochy secures new listings

    New vegan pet food brand, Noochy Poochy, has achieved listings with a host of stores and wholesalers following research into vegan vitamins. Noochy Poochy, a cheesy flavour dog food created by vegan vet Lucy McKinna, launched this summer with the claim they placed ‘transparency at the heart of what they…

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  • 24 November
    RetailingPetcare sales increase by £45m amid pet ownership boom

    Petcare sales increase by £45m amid pet ownership boom

    Total sales of pet food and litter have reportedly soared by 10.8%, equating to a rise of £45m, as pet ownership surged this year following the pandemic.  According to the latest ‘State of the Pet Nation’ report by Mars Petcare, this rise in ownership has led to a “rocketing demand”…

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  • 19 November
    RetailersPet superstore MD named entrepreneur of the year

    Pet superstore MD named entrepreneur of the year

    The managing director of a pet food superstore in Hampshire has been named as ‘Entrepreneur of the Year’ in a local awards show, the South Coast Business Awards. Deborah Burrows, who owns Healthy Pet Store in Totton, was given the accolade following  her reported “dedication and passion” to transform the…

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  • 18 November
    RetailersRaw pet food brand Hug launches

    Raw pet food brand Hug launches

    Raw pet food brand Hug has announced the launch of HugMyDog and HugMyCat which uses 100% whole food, human-grade ingredients. All Hug’s recipes use only free range, or outdoor reared meat and seasonal British vegetables. Hug food is fast frozen to preserve all the flavour and nutrients, and is then…

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  • 16 November
    Industry NewsPets at Home selects Blue Yonder to upgrade warehouse capabilities

    Pets at Home selects Blue Yonder to upgrade warehouse capabilities

    Pets at Home has announced it has upgraded its warehouse capabilities and selected Blue Yonder’s Warehouse Management System (WMS) to help meet the increase in consumer demand for pet care products and services. The brand is currently underway with a wider digital transformation programme that covers all areas of its…

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  • 12 November
    ManufacturersInspired Pet Nutrition announces plans to be carbon negative

    Inspired Pet Nutrition announces plans to be carbon negative

    Inspired Pet Nutrition (IPN) has announced plans to become carbon negative, reportedly becoming the UK’s first major pet food manufacturer to do so. IPN plans to limit its “pawprint” by removing unnecessary plastic and hard to recycle materials, reducing plastic, reusing more and ensuring what’s left is recyclable. The announcement…

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  • 11 November
    Industry NewsPFMA holds annual convention

    PFMA holds annual convention

    The Pet Food Manufacturers’ Association (PFMA) has held its first “face-to-face” annual convention for over two years.  Guests gathered at the Kimpton Hotel in Fitzrovia to celebrate 50 years of PFMA, the valuable role of pets in society and debate the Industry’s role in working towards a sustainable future.   Pet…

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  • 11 November
    RetailersBeco’s launches new Rough and Tough toy range

    Beco’s launches new Rough and Tough toy range

    Beco’s has announced the launch of its new Rough and Tough range which features recycled toys for dogs large and small. The new range of 11 new toys includes a spider, octopus, koala, kangaroo, shark, puffin, and a narwhal. The panels are woven together with double stitching and reinforced with…

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  • 10 November
    ManufacturersArden Grange gifts 40,000 meals to charity

    Arden Grange gifts 40,000 meals to charity

    Pet food company Arden Grange has gifted over 40,000 dog and cat meals to twenty-five independent animal rescue centres in the UK in its annual charity giveaway. In August, the brand asked its followers on Instagram and Facebook to nominate their favourite independent animal charities for entry into a prize…

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  • 3 November
    ManufacturersTails.com to share dog health insights through Data Labs

    Tails.com to share dog health insights through Data Labs

    Pet food service tails.com has said it aims to use its “unique” data and insights to improve the lives of dogs and their owners with the launch of Data Labs.  The group has gathered information on the health, wellbeing and life expectancy of hundreds of thousands of dogs since 2014. …

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