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Pet Food

Pet food is a cornerstone of the UK pet retail industry, driving both in-store footfall and long-term customer loyalty. Our coverage tracks the latest product launches across dog, cat, small animal, avian, and aquatic nutrition — from premium kibble and wet food to raw, freeze-dried, and functional formulations. We report on wholesale and distributor trends, pricing dynamics, supply chain issues, shifting consumer demand (including grain-free, insect-based, and plant-led diets), and regulatory developments impacting importers and stockists. Whether you’re a local pet shop, a multi-site retailer, or a petcare wholesaler, this tag delivers commercial insight into the fast-moving pet food category.

  • Jun- 2023 -
    19 June
    BusinessBeneo presents new toolbox for vegetal proteins in pet food

    Beneo presents new toolbox for vegetal proteins in pet food

    Beneo has announced a new toolbox of high quality and non-GMO vegetal proteins for pet food. The toolbox features rice protein, vital wheat gluten and faba bean protein concentrate, with each offering specific nutritional and technical benefits. According to Beneo one in three pet food shoppers think that using plant-based…

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  • 15 June
    RetailersPets at Home invests in cultivated meat start-up Good Dog Food

    Pets at Home invests in cultivated meat start-up Good Dog Food

    Cultivated pet food company, Good Dog Food, has secured funding from Pets at Home in a funding round worth £3.6m. Agronomics, the UK’s leading biotech VC, Jim Mellon, executive director of Agronomics, Siddhi Capital and others also participated in the funding round. According to GDF the investment will help its…

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  • 14 June
    ManufacturersSniffers Pet Care appoints new CFO

    Sniffers Pet Care appoints new CFO

    Sniffers Pet Care has announced the appointment of Peter Harrison as its new chief financial officer. Harrison brings with him over 15 years of FMCG and manufacturing industry experience, having held senior positions with Morrisons, Asda and Victoria Plum. He joins the company from Aviva Bus where he was head…

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  • 9 June
    RetailersTailor-Grace appoints new head of specialist pet sales

    Tailor-Grace appoints new head of specialist pet sales

    Tailor-Grace has announced the appointment of Terry Barber as its new head of specialist pet sales. After a career in the food industry with Walkers Crisps, Barber worked as a national account manager for Steetley Bentonite (Tolsa Spain) selling cat litter. He has also worked with GA Pet Food Partners…

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  • 8 June
    RetailersBella and Duke unveils brand refresh

    Bella and Duke unveils brand refresh

    Pet food and wellbeing company Bella and Duke has announced a brand refresh aiming to “better articulate its pet centred ethos”. The company wants its brand to be positioned to reflect the growing needs of pet owners who are seeking holistic pet wellness solutions and services. As a result it…

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  • 5 June
    CharitiesScotmid donates 400 pet aid boxes to SSPCA

    Scotmid donates 400 pet aid boxes to SSPCA

    Scotmid has donated 400 pet aid boxes to Scottish SPCA service to support people and pets who are struggling during the cost-of-living crisis. The boxes include essential food and care supplies for animals in need and are provided through a network of 42 food banks across Scotland. The Pet Aid…

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  • May- 2023 -
    31 May
    BusinessWalker and Drake completes £900k production facility investment

    Walker and Drake completes £900k production facility investment

    Pet food company Walker and Drake has revealed that it has completed its £900k investment into its new cold pressed production facility in Barnsley. The company moved to larger premises last year to facilitate the extra space required for the new factory and warehousing. Walker and Drake only began creating…

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  • 30 May
    RetailersVetPlus secures £1.4m boost after govt changes trade deal

    VetPlus secures £1.4m boost after govt changes trade deal

    Lancashire-based VetPlus has reported that its sales in the Indian region have more than doubled following action from the Department of Business and Trade. VetPlus’ pet feed supplements were able to continue being sold in India after a bureaucratic trade barrier blocking exports of British pet feed supplements to India…

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  • 26 May
    RetailersPets At Home secures supplier partnership with Cranswick

    Pets At Home secures supplier partnership with Cranswick

    Pets At Home has signed a new supply partnership deal with food producer company, Cranswick plc. The news follows Cranswick’s growth plans to expand its pet food business. Cranswick will initially supply Pets at Home with dry dog kibble under two existing brands, Wainwrights and Step Up to Naturals, from…

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  • 24 May
    RetailersVale Pet Foods adds new wet food recipes to its product range

    Vale Pet Foods adds new wet food recipes to its product range

    Leicestershire-based pet food company Vale Pet Foods has added a new range of wet food recipes to its product selection. The new wet range comes in three flavours which include salmon, turkey and chicken. Additionally, all three flavours are mixed with sweet potato and vegetables. According to Vale, each variety…

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