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Cat Food

Cat food is a key category in the UK pet retail sector, driven by strong owner loyalty and a growing appetite for premium, functional, and tailored nutrition. Pet Gazette reports on new product launches across wet, dry, raw, and specialist cat food lines โ€” including life-stage formulas, breed-specific diets, and innovations in sustainability and packaging. Coverage includes wholesale pricing, stockist strategies, consumer buying patterns, and supply chain developments. This tag offers insight for pet retailers, distributors, and brand suppliers looking to stay competitive in a crowded and fast-evolving market.

  • Jun- 2016 -
    2 June
    Current AffairsAATU

    AATU showcases brand new ranges

    AATU showcased two brand-new ranges of wet pet food in Mayย 2016 at trade show, Interzoo. The British evolutionary dog and cat food brand producesย ultra premium and high protein dry diets. Following requests from trade and retail customers AATU decided to expand into wet food. The new range for dogs featuresย 90…

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  • May- 2016 -
    23 May
    Current AffairsSureFeedยฎ Sealed Pet Bowl retains moisture in wet cat food

    SureFeedยฎ Sealed Pet Bowl retains moisture in wet cat food

    The SureFeedยฎย Sealed Pet Bowl has been proven to retain moisture in wet cat food.ย Testingย commissioned by SureFlapยฎย took place in an independent laboratory,ย at 20ยฐC. Wet cat food left in a SureFeedยฎ Sealed Pet Bowl was found to retained 99.8 percent of its moisture over 12 hours. In comparison, the same cat food…

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  • 12 May
    Current AffairsHillโ€™s Pet Nutrition recalls cat food pouches

    Hillโ€™s Pet Nutrition recalls cat food pouches

    Hill’s Pet Nutritionย is recalling certain packs of cat food pouches because there are high levels of iron present in the pet food as a result of an error by an ingredient supplier, according to the Food Standards Agency. The Agency is advising owners and retailers to issue the product recall…

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  • Apr- 2016 -
    29 April
    Industry NewsNew look for ROYAL CANINยฎ Feline Health Nutrition range

    New look for ROYAL CANINยฎ Feline Health Nutrition range

    ROYAL CANINยฎ has updated the look ofย its Feline Health Nutrition range. The new packaging should make it clearer and easier for cat owners to pick the food their petย needs. ย  The ranges 19 products have been organised into seven โ€˜familiesโ€™, each one based around life stage, specific needs and preferences,…

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  • 12 April
    ManufacturersButcherโ€™s Pet Care appears in The Sunday Times BDO Profit Track 100

    Butcherโ€™s Pet Care appears in The Sunday Times BDO Profit Track 100

    British pet food firm, Butcherโ€™s Pet Care has been placed at number 66 in The Sunday Times BDO Profit Track 100. The company, which is behind dog and cat food brands Butcherโ€™s and the newly introduced Cuffleberry and Co, saw its profits reachย ยฃ7.3 million in 2015. Butcherโ€™s produces six million…

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  • Mar- 2016 -
    21 March
    Industry NewsMeowing Heads and AATU win Cat Hampurr award

    Meowing Heads and AATU win Cat Hampurr award

    Ultra premium cat food brands Meowing Heads and AATU have won joint first place for โ€˜Most Popular Dry Foodโ€™ in the 2015 Cat Hampurr awards. The monthly subscription service provides deluxe sample sizes of feline friendly products including food, treats, toys and supplements to hundreds of cat-crazy customers. The subscribers…

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  • 4 March
    Current AffairsUS and Europe dominate pet retail sales

    US and Europe dominate pet retail sales

      The US pet food market delivered approximately one third of point-of-sale sales, followed closely by European countries, according to data analysed by GfK. Dogs were found to represent roughly 80 percent of food spending in the US and Europe with dry dog food accounting for 45 percent of spending…

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  • Feb- 2016 -
    29 February
    Current AffairsNew herbal flea product launched

    New herbal flea product launched

    Herbal remedy product, Farewell Fleaz, by Dogs & Co Ltd has been launchedย to naturally prevent fleas and ticks. Farewell Fleaz is a maximum strength herbal remedy designed to prevent fleas and ticks on dogs and cats. Containing only natural ingredients including fenugreek, neem, peppermint, kelp, lemon balm, quassia and apple…

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  • 3 February
    Current AffairsPurina launches gourmet soup for cats

    Purina launches gourmet soup for cats

    Nestlรฉ Purina’s luxury cat food brand Purina GOURMETยฎย is increasingย its range of products for 2016. New additions include GOURMET Soup and continued developments to the GOURMET Mon Petit and Gold ranges. Mark Zaki, PURINAย GOURMET senior brand manager, commented:ย โ€œWe are particularly excited about the launch of Gourmet Soup, which responds to a…

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  • 1 February
    Current AffairsIncreased humanisation towards pets drives the pet food market

    Increased humanisation towards pets drives the pet food market

      Factors such as increased pet population and the humanisation of pets has lead to major growth in the pet food market, according to a new report byย Daedal Research. โ€˜Global Pet Food Market: Trends & Opportunities (2015 Edition)โ€™ gives a detailed analysis of growth, market share and economic impact of…

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