UK pet food brand, Little BigPaw has launched a brand new, premium complete wet food for dogs. In March 2017, the company also exhibiting for the first time at both Crufts and PATS Sandown.
PATS Sandown was a busy and extremely positive couple of days for the Little BigPaw, who originally launched in early 2016 and has gone on to have its products listed with many leading UK pet retailers plus distributed to 20 countries worldwide.
Little BigPaw also used PATS Sandown to officially launch its new Naturally Delicious range to Trade Customers and entered the range in PATS New Product Showcase.
Following the brand ethos of Natural, Hypoallergenic, British Made recipes, Naturally Delicious is a trio of premium, wet complete food recipes designed for all breeds and life stages of dogs.
Each recipe contains a 50 percent freshly prepared meat content along with a select handful of superfood botanical fruits, vegetables and herbs. The 390g cans retails at a competitive £1.69, a price point which Little BigPaw believe will appeal to pet owners looking to feed a healthy complete food on a daily basis without “breaking the bank”.
Jim Weston, Little BigPaw Director reflected on the PATS Sandown show – “We exhibited at PATS Telford last year but this was our first exhibition at Sandown. We were thrilled with the feedback we received particularly about our new Naturally Delicious range – we spoke to many retailers, some of whom already stocked our existing range, whilst others were very interested in the concept and keen to find out more.
“UK brand awareness has been a real focus for Little BigPaw since the end of last year and will continue to be so throughout 2017. We believe exhibiting at PATS Sandown will have played a key part in boosting awareness too”.
Little BigPaw also has a range of UK made complete wet foods for cats as well as a complete wet food range designed specifically for small and toy breed dogs. For further information regarding the range, email bigtaste@littlebigpaw.co.uk or visit www.littlebigpaw.co.uk.
