Pet Food
Pet food is a cornerstone of the UK pet retail industry, driving both in-store footfall and long-term customer loyalty. Our coverage tracks the latest product launches across dog, cat, small animal, avian, and aquatic nutrition — from premium kibble and wet food to raw, freeze-dried, and functional formulations. We report on wholesale and distributor trends, pricing dynamics, supply chain issues, shifting consumer demand (including grain-free, insect-based, and plant-led diets), and regulatory developments impacting importers and stockists. Whether you’re a local pet shop, a multi-site retailer, or a petcare wholesaler, this tag delivers commercial insight into the fast-moving pet food category.
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Jul- 2025 -8 JulyBusiness
Inspired Pet Nutrition acquires French firm Sopral
Inspired Pet Nutrition (IPN) has agreed terms to acquire Sopral, a prominent branded pet food platform serving the European market, with manufacturing operations based in France, for an undisclosed amount. Based in Pléchâtel, Brittany, France, Sopral is a manufacturer of branded premium dry petfood with a comprehensive range of nutritional…
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2 JulyManufacturers
Wilsons Pet Food launches fresh range for dogs
Wilsons Pet Food has announced the launch of a brand-new range of freshly prepared meals for dogs. The natural range includes eight delicious recipes, featuring single-protein options like beef, lamb, chicken, and turkey, as well as dual-protein blends such as venison and duck or fish and beef. Each meal is…
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Jun- 2025 -26 JuneManufacturers
Edgard and Cooper launches in US
General Mills has announced that Edgard and Cooper has launched the brand in the US following its acquisition in April 2024. The brand will launch this July through an exclusive retail partnership with omni-channel pet retailer PetSmart. This US launch will feature Edgard and Cooper’s recipes made with real, recognizable…
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18 JuneManufacturers
Albion Pet Foods appoints new head of sales
Warwickshire-based raw food manufacturer Albion Pet Foods has announced the appointment of Wayne Moore as its new head of sales. Moore, who has decades of sales experience, joins Albion Pet Foods after having specialised in the raw pet food market for the past four years working for other major manufacturers…
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17 JuneBusiness
Partners Group to acquire MPM Products
Partners Group has announced that it has agreed to acquire MPM Products, a global pet food business focused on premium cat food, from 3i. Headquartered in the UK, MPM operates market leading premium wet cat food brands, including Applaws, Reveal, and Encore. MPM’s products are characterised by their focus on…
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11 JuneManufacturers
Su-Bridge Pet Supplies acquires four pet food brands
Su-Bridge Pet Supplies has announced that it has acquired four pet food brands; Autarky, Chudleys, Gelert and Gusto from United Petfood UK Limited. As part of the acquisition, Su-Bridge is entering into a strategic partnership with United Petfood UK, who will continue to manufacture the brands at their facilities. These…
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4 JuneScience
BIV and Mars launch 2025 Global Pet Food Innovation Programme
Mars Petcare and Big Idea Ventures (BIV) have announced the launch of the 2025 Global Pet Food Innovation Programme in collaboration with AAK, Bühler, and Givaudan. Building on last year’s program, the second round aims to accelerate sustainable innovation in the pet food sector by supporting startups with novel ingredients,…
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3 JuneRegulation
UK Pet Food welcomes new chair
UK Pet Food has announced the appointment of Dr Matt Elliott, scientific and regulatory affairs manager at Mars, as its new chair. He succeeds Rupert Phillips, who stepped down from the role slightly early after a move away from pet food into the animal feed sector. With over 20 years…
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2 JuneAppointment
GAPFA appoints new secretary general
The Global Alliance of Pet Food Associations (GAPFA) has announced the appointment of Dr. Sebastian Csaki as its new secretary general, effective immediately. Csaki will lead GAPFA’s work to improve the health and wellbeing of pets globally through access to safe, nutritious and sustainable pet food. With over 20 years…
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May- 2025 -27 MayRetailers
Brit Care launches new Brit Mini Treats range
Premium pet food brand Brit Care has launched its new Brit Mini Treats range to help combat the most common health challenges of mini breeds. According to Brit Care, miniature breeds make up more than 60% of all domestic dogs in the world, and their “popularity is growing”. The new…
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