Hill’s Pet Nutrition

Jul- 2025 -

11 July

Hill’s Pet Nutrition appoints new president

Yvonne Hsu has been named president of Hill’s Pet Nutrition, taking over from John Hazlin, who becomes chief growth officer at parent company Colgate-Palmolive. Hsu assumed the role on 1 July and has also been elected a corporate officer by the Colgate-Palmolive board of directors. She was previously president and…

Jun- 2024 -

14 June

Retailers

Global D2C pet food market demand to rise 20.6%

The global direct-to-customer pet food market demand is projected to rise at a CAGR of 20.6% in the next ten years, according to data from Fact.MR. Furthermore, the market is projected to reach $2.8bn (£2.21bn) in 2024 before the huge expected growth. While established players in the pet food market…

May- 2024 -

10 May

Retailers

Hill’s Pet Nutrition profits rise to $199m

Hill’s Pet Nutrition has reported a 9% increase in profits to $199m (£158.7m) for the three months ending 31 March 2024. The pet food company also made up 22% of the parent company Colgate-Palmolive’s sales growth in the first quarter of 2024. Additionally, Colgate’s pet division recorded net sales of…

May- 2022 -

3 May

Industry News

Hill’s Pet Nutrition partners with Vet-AI

Hill’s Pet Nutrition and veterinary technology company Vet-AI have entered into a collaboration to advance Vet AI’s mission to provide preventative veterinary care and ease pressure on veterinary professionals. Hill’s Pet Nutrition is investing in Vet-AI, alongside a third investment from Correlation One Holdings. It will also open up digital…

Mar- 2022 -

10 March

Industry News

Hill’s Pet Nutrition launches weight management pet food

Hill’s Pet Nutrition has announced the launch of its Weight Management and Active Mobility pet food, which it called a “nutritional solution that is clinically proven to help dogs reach and maintain a healthy weight, with additional mobility support”. It comes as half of pets are reported to be overweight…

Aug- 2021 -

2 August

Manufacturers

Hill’s Pet Nutrition launches ‘K.I.S.S 4 Vets’

Hill’s Pet Nutrition has announced the launch of its ‘K.I.S.S 4 Vets’ initiative which aims to help and support vet healthcare teams (VHCTs) ease back into the ‘new normal’, during “Covid-19 and beyond”. K.I.S.S (Knowledge, Information, Support and Sharing) is a newly created team of nutritional experts developed by Hill’s…

Jul- 2021 -

6 July

Business

Hill’s Pet Nutrition launches new ActivBiome+ technology

Hill’s Pet Nutrition has announced the launch of its new ActivBiome+ technology as part of its prescription diet range. The range of prebiotics helps nourish pets’ unique gut microbiome to tackle gastrointestinal issues in both cats and dogs. The new technology promises instant results within 24 hours and is proven…

Apr- 2021 -

12 April

Manufacturers

Hills partners with Gemma Atkinson to launch #MissionForeverFriend

Hills Pet Nutrition has partnered with actress and Hits Radio presenter Gemma Atkinson as part of its nationwide campaign to support homeless pets in need due to Covid-19. According to Hills, animal shelters across the country are “facing unprecedented budget cuts and financial strain”. In addition, a growing number of…

1 April

Manufacturers

Hill’s Pet Nutrition launches new campaign to tackle pet obesity

Hill’s Pet Nutrition have launched a new national campaign to tackle the rise in obesity, placing a “greater emphasis on helping pet parents take control of their animal’s nutrition and address the poor feeding habits amongst many owners, heightened by the pandemic”. The company’s new weight management campaign, ‘Feed the…

Mar- 2021 -

16 March

Manufacturers

Hill’s Pet Nutrition launches prescription dog food

Hill’s Pet Nutrition has announced the launch of its new ‘Prescription Diet Derm Complete’ food – the world’s first nutritional solution that is “clinically proven to tackle both food and environmental sensitivities in dogs”. With research by the group showing that 40% of vet visits by dogs are due to…