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Dog Food

Dog food remains a dominant revenue driver across the UK pet retail sector, with evolving consumer preferences shaping what retailers stock and promote. Pet Gazette covers new product innovations in dry, wet, raw, gently cooked, freeze-dried, and functional dog food — including life-stage formulas and breed-specific options. We report on developments from manufacturers, pricing strategies at wholesale level, distribution partnerships, sustainability claims, and shifts in shopper behaviour. Coverage also includes import/export considerations, private label opportunities, and regulatory updates affecting those selling or supplying dog food in a commercial capacity.

  • Oct- 2013 -
    7 October
    Trade OrganisationsNutritional dog food fit for human consumption

    Nutritional dog food fit for human consumption

    Pet Organic has designed a new dog food which it claims is fit for human consumption.    The dog food is made from 95 per cent fresh organic ingredients and the weekly menu consists of five delicious recipes ranging from Cumberland pie to salmon and gluten-free pasta.    Director, Annie…

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  • Sep- 2013 -
    9 September
    Trade OrganisationsDogs travel in style aboard Stena Line

    Dogs travel in style aboard Stena Line

    Leading ferry company Stena Line has launched its upgraded Dog Lodges on the Liverpool to Belfast route. To encourage people to bring their dogs onboard and book them into a lodge, Stena Line has partnered with pet food company, Mackle Petfoods, and online retailer Urban Pup to offer VIP treatment.…

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  • Aug- 2013 -
    14 August
    Current AffairsCelebs and dogs gather for annual PupAid event

    Celebs and dogs gather for annual PupAid event

    The UK is supposed to be a nation of animal lovers but there’s a secret industry going on 24/7 that sadly couldn’t be further from the truth. ‘Puppy farming’ – commercial mass production of hundreds of thousands of puppies – goes on around the clock all over Britain but mainly…

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  • Jul- 2013 -
    18 July
    Trade OrganisationsStaff complete over 50 years voluntary service with fire service

    Staff complete over 50 years voluntary service with fire service

    Employees at Burns Pet Nutrition don’t just produce dog food, they also take time to put something back into their local community. The company – which has its headquarters in Kidwelly, Carmarthenshire – has five members of staff who have notched up 57 years of service between them working on…

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  • Jun- 2013 -
    19 June
    RetailersDodson & Horrell launches pet greyhound food for the Retired Greyhound Trust

    Dodson & Horrell launches pet greyhound food for the Retired Greyhound Trust

    Dodson & Horrell and Retired Greyhound Trust have joined forces to develop a pet greyhound food, designed to meet their specific nutritional needs, with £1 from every pack sold being donated to the charity. Dodson & Horrell has been manufacturing quality animal feed for just under 75 years, with the…

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  • 7 June
    ManufacturersCesar launches biggest ever brand campaign

    Cesar launches biggest ever brand campaign

    Leading dog food brand Cesar today announced its biggest ever advertising campaign. Created by AMV BBDO, the concept encourages dog owners to ‘love them back’. Launched on 2 June 2013, a 60 second TV spot will be the first new advert to hit the screens in five years.    Using…

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  • 5 June
    RetailersLynne Hopwood joins Lovejoys as key account manager

    Lynne Hopwood joins Lovejoys as key account manager

    The Lovejoys range of premium dog food continues its rapid expansion with the appointment of a new dedicated key account manager. Lynne Hopwood joins the fast-growing brand to provide support for regional wholesalers and stockists including samples, merchandising and training. The announcement follows the news last month of Lovejoys reaching…

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  • May- 2013 -
    20 May
    ManufacturersLove is all around

    Love is all around

    The Lovejoys range of premium dog food continues to go from strength-to-strength. Sales have exceeded expectations since its launch late last year and, with the recent addition of both H M Scarterfield Ltd in Sussex and Bones South West Ltd in Devon, the brand is now able to fully serve…

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  • Apr- 2013 -
    3 April
    EventsHiLife PAT Dog of the Year named

    HiLife PAT Dog of the Year named

    Pet as therapy (PAT) dog Scrabble has been named as the HiLife PAT Dog of the Year 2012/13. Scrabble, a Leonberger from North Yorkshire, has been recognised for his hard work over the past three years, during which time he has made an incredible 300 visits. Together with his owner…

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  • Mar- 2013 -
    14 March
    ManufacturersButcher’s Pet Care launches new TV ad campaign

    Butcher’s Pet Care launches new TV ad campaign

    Butcher’s Pet Care will be back on television screens this month with adverts for its Lean & Tasty range of dog food. The adverts are a light-hearted take on dogs’ natural behaviour and feature 10 talented dogs doing what healthy dogs do. “This is the first commercial in a new…

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