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Cat Food

Cat food is a key category in the UK pet retail sector, driven by strong owner loyalty and a growing appetite for premium, functional, and tailored nutrition. Pet Gazette reports on new product launches across wet, dry, raw, and specialist cat food lines — including life-stage formulas, breed-specific diets, and innovations in sustainability and packaging. Coverage includes wholesale pricing, stockist strategies, consumer buying patterns, and supply chain developments. This tag offers insight for pet retailers, distributors, and brand suppliers looking to stay competitive in a crowded and fast-evolving market.

  • Mar- 2021 -
    10 March
    ManufacturersAssisi Pet Care acquires Town and Country Petfoods Ltd

    Assisi Pet Care acquires Town and Country Petfoods Ltd

    Assisi Pet Care Ltd has acquired Town and Country Petfoods Ltd, for an undisclosed sum. Established in 1974 by the Parkinson family, Town and Country is based in Melton Mowbray, Leicestershire, where it has a 26 person team. It markets an extensive range of dog and cat foods and treats,…

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  • Feb- 2021 -
    19 February
    CharitiesRSPCA to expand food bank partnership

    RSPCA to expand food bank partnership

    RSPCA has announced it will expand its food bank partnership to cover nearly the whole of Lancashire as well as new plans to include parts of Greater Manchester, Cheshire and Merseyside. Last November, the charity’s pet food bank operation made the decision to link-up with food banks in the area…

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  • Jan- 2021 -
    19 January
    Pet OwnersCat obesity on the rise, warns Cats Protection

    Cat obesity on the rise, warns Cats Protection

    Cats Protection has warned that cat obesity has been on the rise over the past 10 months, with over a quarter of cat owners having overfed their cat since March 2020. In its recent survey of over 2,000 cat owners, 28% said they had overfed their pet since the start…

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  • 18 January
    BusinessLily’s Kitchen expands into China with new distribution deal

    Lily’s Kitchen expands into China with new distribution deal

    Lily’s Kitchen is now available to clients across China thanks to a major distribution agreement with specialists Penefit International. Already the UK’s fastest-growing pet food brand, Lily’s Kitchen is targeting China’s rapidly growing five-billion-dollar pet food market, using the “word-of-mouth power of social media” with platforms such as WeChat to…

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  • 18 January
    BusinessPets Country Manor to operate as feline food bank

    Pets Country Manor to operate as feline food bank

    The Pets Country Manor has announced it will begin operating as a feline food bank, accepting donations of both wet and dry cat food and treats. The manor, which is situated in Tarbock Green, Knowsley and is a five star rated luxury hotel for cats, said that all cat food…

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  • Dec- 2020 -
    16 December
    FeaturesHow retailers can appeal to the eco-conscious pet parent

    How retailers can appeal to the eco-conscious pet parent

    As is the case right now across consumer culture, pet owners are making purchases with the environment at the forefront of their mind. In fact, in a recent Beco survey, 78% of customers said that sustainability is a major influence when deciding what to buy. Times are definitely changing.  To…

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  • Nov- 2020 -
    18 November
    Manufacturers3i invests £125m in MPM to accelerate expansion

    3i invests £125m in MPM to accelerate expansion

    Natural pet food group MPM is set to receive a £125m investment from 3i Group in a bid to accelerate the group’s international expansion.  The Manchester-headquartered pet company sells dog and cat food under the Applaws, Encore and Reveal brands. The company differentiates itself through its high quality, human-grade products,…

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  • 17 November
    FeaturesThe rise of D2C in pet care – How are brands adjusting to a new marketplace?

    The rise of D2C in pet care – How are brands adjusting to a new marketplace?

    As lockdown restrictions have influenced major consumer behaviour changes, especially when it comes to shopping habits, it’s no surprise that brands across a variety of sectors have been tapping into D2C offerings as they present an easier, safer and more reliable option of purchasing. The pet care industry is no…

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  • 13 November
    ManufacturersMPM sold by ECI Partners

    MPM sold by ECI Partners

    Premium natural pet food company MPM has been sold by ECI Partners, with completion of the sale subject to regulatory clearance.  The Manchester-headquartered pet company sells dog and cat food under the Applaws, Encore and Reveal brands.  Its products are sold across 50 countries and the business has maintained strong…

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  • 5 November
    AppointmentNestlé Purina PetCare names CEO

    Nestlé Purina PetCare names CEO

    Nestlé Purina PetCare has announced that Joseph R. Sivewright will transition from his position as CEO of Nestlé Purina PetCare for the Americas, and be appointed chairman of the group, effective 1 January 2021.   Succeeding Sivewright will be Nina Leigh Krueger, who will become the CEO and president of Nestlé…

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