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Cat Food

Cat food is a key category in the UK pet retail sector, driven by strong owner loyalty and a growing appetite for premium, functional, and tailored nutrition. Pet Gazette reports on new product launches across wet, dry, raw, and specialist cat food lines — including life-stage formulas, breed-specific diets, and innovations in sustainability and packaging. Coverage includes wholesale pricing, stockist strategies, consumer buying patterns, and supply chain developments. This tag offers insight for pet retailers, distributors, and brand suppliers looking to stay competitive in a crowded and fast-evolving market.

  • Sep- 2017 -
    8 September
    ProductsTown and Country

    Town & Country Petfoods unveils natural HiLife range

    Town & Country Petfoods has released its HiLife ‘It’s only natural’ range. The family-run company’s selection of all-natural cat food and treats drew inspiration from the town’s heritage as a ‘rural food capital’. The new dishes are now available from wholesalers. Comprising three product types, the range includes Nutritionally Complete…

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  • Aug- 2017 -
    3 August
    Current AffairsFamily run pet shop ‘ransacked’

    Family run pet shop ‘ransacked’

    A family run pet shop has been ‘ransacked by thieves’. Cheshire Pet Supplies was targeted by robbers between 5:30pm on Saturday 29th July and 11am on Sunday 30th July. The shop, which doesn’t have CCTV had more than £60,000 of goods stolen. The company posted on Facebook to say: “So last…

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  • Jun- 2017 -
    26 June
    Current AffairsTruline named ‘Brand of the Year’

    Truline named ‘Brand of the Year’

    Truline, created by Pero Foods Ltd, has won a Brand of the Year for Best Dry/Kibble Dog Food of 2017 (UK). The award ceremony which was held at the Hofburg Palace in Vienna on the 21 June, saw several companies from around the globe within the pet food industry receiving awards in numerous…

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  • 5 June
    CelebritiesBuggy Supercat becomes an ambassador

    Buggy Supercat becomes an ambassador

    Bern Pet Foods, the exclusive importers and distributors of ORIJEN and ACANA pet foods, today announces that Buggy Supercat, made famous by his appearance on Channel 4’s Supervet, has become ORIJEN’s first ambassador. Colin Rodger, director at Bern Pet Foods, says: “Buggy is the perfect pet to represent our brand. He has…

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  • May- 2017 -
    25 May
    Current AffairsNatures Menu

    London Stock Exchange names Natures Menu ‘Inspiring British Company’

    Raw pet food producer, Natures Menu, has been named one of the London Stock Exchange’s top 1,000 Companies to Inspire Britain. The annual report identifies the fastest growing and most dynamic small and medium enterprises (SMEs) in the UK. Norfolk-based company Natures Menu specialises in raw dog and cat food…

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  • 10 May
    Current AffairsPDSA, Pet Fit Club

    PDSA helps UK pets to reach a healthy weight

    Vet charity PDSA has named the heavy dogs, cats and rabbits taking on the pet weight-loss challenge – PDSA Pet Fit Club. This year’s fat fighters include a rabbit with a serious carrot habit, a cat so big it got stuck in the cat flap and a pint-sized Pug who dines…

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  • 4 May
    Industry News‘Pet parents’ drive global food market

    ‘Pet parents’ drive global food market

    ‘Pet parents’ are increasingly unwilling to compromise on the quality of food they feed their pets. The pet food market is increasingly coming to resemble the baby food market in this context, according to the new report. Paula Flores, head of pet care at Euromonitor International comments, “Globally consumers are looking…

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  • Mar- 2017 -
    27 March
    Current AffairsFold Hill

    Fold Hill Foods invests in apprenticeships

    Experienced staff at the family-run pet food manufacturer Fold Hill Foods Ltd have been enhancing their skills. Employees based at Old Leake, near Boston in Lincolnshire, recently completed a 12-month bespoke training programme focused on Business Improvement Techniques (BIT). The Level 2 Apprenticeships, delivered by leading independent training provider, Skills…

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  • 22 March
    AwardsPats Sandown 2017

    New pet products scoop up awards

    A team of expert pet retail judges have chosen the winners of the PATS Sandown 2017 New Product Awards. Over 200 new products were entered for consideration. The judging took place on March 21 2017. Decisions took into account a number of guideline criteria such as product innovation, design, quality, packaging and value…

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  • 10 March
    Industry NewsBSB Products attends PATS Sandown

    BSB Products attends PATS Sandown

    BSB Products, the distributor Carnilove dog and cat foods and Intersand Odourlock cat litter, will be attending PATS Sandown 2017 on March 21-22. Carnilove is one of very few foods to be completely grain and potato-free, with 70 percent wild-origin meats (75 percent in cat). Intersand Odourlock, due to its…

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