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‘Pets could save humans in the tech revolution’, claims futurologist

As technology advances at a faster pace than ever before, our humanity could be at risk as our relationship with machines and tech threatens to replace real bonds, claims futurologist and CEO of the Futures Agency, Gerd Leonhard.

Speaking last night at PURINA’s Better with Pets event in London, Gerd said: “Humanity will change more in the next 20 years, than the previous 300. For example, in the next two years it’s likely that robots will have a 100% understanding of human language. As the world becomes more technologically complex and artificial intelligence continues to evolve, we risk becoming disconnected from the people around us. Relationships, not data, are what make us human”.

Smart devices, home hubs, robots and even AI pets are all examples of how machines and technology are more and more closely replicating human interactions.

 In a world of total connectivity and intelligent machines, real pets could be the answer to retaining our ‘humanness’.

“When we talk about humanity, we mean our ability to demonstrate compassion, to show sympathy or to be generous in our behaviour or disposition”, explains psychologist and passionate pet advocate Honey Langcaster-James.

“No matter how smart machines get, they are always going to mimic human behaviour – they don’t have genuine compassion or sympathy – they are simply reacting to data and stimuli and giving off a set of responses that copy human traits. Pets can help us stay grounded in the face of such rapid change by fostering empathy and our ability to build relationships.

“No matter how life-like a robotic dog might seem, it can never replace the value of a real pet with a unique personality. Nor can you ever truly love or bond with a fake pet in a way that helps to develop empathy and compassion or teaches you the importance of caring for others.

“I cannot state enough the value of having a family pet, both in terms of how they help to bring families together and how nurturing and caring for a pet can help with children’s emotional and social development.”

“Now more than ever the importance of pets in our lives is clear”, said Calum Macrae, PURINA’s

UK & Ireland Regional Director. “It’s why we have launched our report today, highlighting our commitments to strengthening the pet-human bond. We mustn’t let machines replace the incredible bond we’ve had with companion animals for more than 20,000 years. But we recognise that many of the issues we are facing are too big for any one organisation to address alone – which is why we partner with a broad network of stakeholders, to raise the profile of pets and their value to our society.”

To read PURINA’s Better with Pets report, please visit:

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