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Innocent Pet Care gets Bestpets’ approval

The manufacturers of The Innocent Hound and The Innocent Cat have announced that both brands are now listed in Bestpets. Retailers can now order the range of luxury meat treats for dogs and cats along with their usual deliveries.

Peter Brame, category controller at Bestpets said: “Here at Bestpets we’re always on the lookout for products that we think our retailers will love. These ranges of premium treats are bang on trend and sit perfectly with where we are seeing some very strong growth – high meat and fish content, hypoallergenic, and grain free.

“These treats will give our customers a point of difference and will keep some very happy cat and dog owners coming back for more.”

Luxury treats

The Innocent Hound and Cat are a range of luxury sausages made from 80 percent British meat or fish. They are all grain free, hypoallergenic and come in a range of flavours. For dogs, owners can choose between Venison with Apple Sausages, Sliced Venison Sausages, Venison Chipolatas, Duck and Cranberry slices and Salmon & Sweet potato bites.

Cats can be tempted with Chicken & Duck Slices and Venison Slices. All of the range come in 100g handy resealable tubs with an RRP of £4.95.

Chloe Heaton, managing director said: “We are excited to be listed in Bestpets as this completes the triple. We have seen fast growth in our brands as our treats are of the highest quality and are irresistible to pets.

“There has been a real explosion of interest in the luxury treat category” she continues, “with more pet owners looking for sustainably sourced British produce. That’s why we have developed an exciting range of new products launching over the coming months – so keep your eyes peeled!”

For more information on The Innocent Hound and The Innocent Cat contact your wholesaler or The Innocent Pet Care Company on 01937 841175 /

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