WOOF&BREW, the makers of herbal doggy teas tonics and treats has launched ‘Bottom Sniffer’ – a new doggy beer.
With a 96 percent palatability approval rate, ‘Bottom Sniffer’ provides the ultimate refreshment and treat for dogs and offers owners the chance to have a beer with their best mate. (Humans need to buy their own beer of course).
It’s also designed to produce an ‘odour’ helping create envy amongst their doggy peers when being bottom sniffed!
Co-founder Steve Bennett commented “Apart from the fact it’s a really fun product and creates an iconic treat, there is also substance behind the name.
“The average dog nose is anywhere between 10,000 and 100,000 more sensitive than ours. Sniffing each other’s bottoms is more than just a doggy ‘hand shake’. Dogs are able to sense the emotional status, gender and diet of the dogs they are sniffing”.
Bennett added “Initial reactions amongst retailers and consumers have been incredible, and ‘Bottom Sniffer’ will be available in most pet stores as well as dog friendly cafes, hotels as well as our own website.
“We have also had more than 100 dog friendly pubs pre-order so a Friday night down the pub with your dog can now be a truly enjoyable experience for all.”