Wagg
This coverage focuses on Wagg, a UK pet food brand offering value-driven nutrition for dogs and other pets, and its role in the pet retail and supply chain market. Pet Gazette reports on Wagg’s product launches, marketing campaigns, category expansions, and partnerships with independent retailers, major chains, and distributors. Our coverage provides pet trade professionals with insights into the brand’s market positioning, consumer demand trends, and opportunities within the competitive pet food sector.
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Dec- 2017 -7 DecemberCurrent Affairs
RAF dogs rewarded by pet company
London’s Northolt RAF dogs have been rewarded by Burns Pet Nutrition with a festive feast. The 24 waggy-tailed companions work all-year round in exchange for unconditional love and food. They are tasked with crucial duties such as sniffing out explosive arms, policing and protection. The diligent dogs range from German…
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7 DecemberCurrent Affairs
Pet slimming winner announced
A formerly heavy hound from Middlesbrough has been named biggest loser in the UK’s largest pet slimming competition after shedding an incredible 34 percent of his bodyweight in just six months. Alfie the Beagle once weighed-in at a 4st 10lbs (30kg), – 67 percent over his ideal weight (2st 12lb/18kg). His health was at serious risk from…
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Oct- 2017 -5 OctoberCurrent Affairs
Pet food company joins Amazon programme
Inspired Pet Nutrition (IPN) is launching two Amazon Dash Buttons for the instant online reordering of its products. The family run business, which owns the Wagg and Harringtons brands, will unveil the buttons on October 4. The Amazon Dash Button is a Wi-Fi connected device that puts the convenience of…
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Aug- 2017 -8 AugustCurrent Affairs
Pets at Home reports five percent growth
Pets at Home has reported a strong start to the year, with first quarter revenues up by 5 percent to £256.5m. The company announced that it is on track with plans open around 10 superstores, 40-50 vet practices and 40-50 grooming salons this year. Ben Flint, a market analyst at www.cityindex.co.uk, said: “Investors may…
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May- 2017 -15 MayCurrent Affairs
Scotland examines ban on shortening puppy tails
Holyrood Committee has launched a call for evidence. The Committee is asking members of the public whether should it be legal to shorten a puppy’s tail. The Environment, Climate Change and Land Reform Committee wants to hear from the public on whether or not Scotland should lift the current ban…
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Apr- 2017 -11 AprilCurrent Affairs
Harringtons sponsors new series of The Yorkshire Vet
Dog food brand Harringtons is set to sponsor the fourth series of Channel 5’s hit documentary The Yorkshire Vet. The new series starts on April 19th. This is the first time that brand owner Inspired Pet Nutrition (IPN) has taken up TV sponsorship for either its Harringtons or Wagg brands. The tie-up…
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Feb- 2017 -6 FebruaryProducts
The Dog Treat Company gets tails wagging for Valentine’s Day
The Dog Treat Company has released a brand new dog treat for Valentine’s Day 2017. The fast-growing rural business aims to set tails wagging with Paw-Ever Yours. The low calorie, wheat-free treat is available in a collectable tin. It’s made with free-range chicken and eggs and a selection of beneficial herbs. Company founder,…
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Dec- 2016 -2 DecemberCurrent Affairs
Abandoned dogs given a makeover
Two abandoned dogs have been given the makeover they deserve, in the hope of finding them new forever homes. Gandalf and Daisy were only two of the 700 lost dogs and puppies the Merseyside Dogs’ Home received in 2016, for whom they needed to find forever homes. The Groom Room at…
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Nov- 2016 -22 NovemberCurrent Affairs
Bromley pet shop wins retailer of the year award
A Bromley based pet shop has been named as Independent Retailer of the Year at Bromley Business Awards. Waggles Pet Emporium, a family-run business, competed against four other finalists to take home the prize. The company started trading in 2001, offering home delivery and selling pet food and accessories at Bromley…
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Aug- 2016 -19 AugustProducts
New packaging for Pero Super Premium dog food packs
Pero has launched fresh new packaging for its premium dog food packs. Each one is black and grey, with silhouettes of running dogs. Every product in the range has its own feature colour, to help identify the type of food it contains. Over the past 30 years experience, the company’s…
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