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Product Range

A strong, well-curated product range is vital for commercial success in pet retail. Pet Gazette covers how retailers, suppliers, and distributors expand or refine their product assortments across categories such as pet food, treats, grooming, health, toys, accessories, and seasonal lines. We report on range reviews, new listings, supplier collaborations, and buying trends that influence stock selection and merchandising. This tag provides insight into how pet businesses adapt their product strategies to meet consumer demand, drive basket value, and differentiate themselves in a competitive market.

  • Apr- 2017 -
    10 April
    Company ProfileDorwest

    Dorwest

    Dorwest celebrates nearly seventy years within the pet sector Dorwest is passionate about keeping dogs and cats healthy. The family-run company produces its own range of dietary supplements and homoeopathic products. It’s the only manufacturer of herbal medicines authorised by the Veterinary Medicines Directorate. Managing director, Jo Boughton-White, is the proud…

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  • 5 April
    ProductsChuckit!

    Chuckit! launches dog toys for family fun

    Chuckit! has released its first ever Fido-friendly Lacrosse-style ‘Sport LX Launcher’ and a brand new two-pack of lightweight ‘Strato Balls’. Dedicated to providing retailers with a greater product offering, and to giving dog owners a deeper and more long lasting bond with their furry friend, the ‘Sport LX Launcher’ two…

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  • 3 April
    Current Affairs3P

    3P finalises rebrand

    3P, the manufacturer and distributor of branded accessories for dogs and cats, has finalised the rebranding of the company and repositioning of its core products. The new 3P brand focuses on supplying accessories to improve the health and wellbeing of pets and simplify pet ownership. As part of the rebranding…

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  • Mar- 2017 -
    13 March
    Current AffairsPooch Mutt

    New trade website for Pooch & Mutt

    Pooch & Mutt has launched a new website service that allows independent trade customers to shop online. The service update allows direct order purchases at trade prices, with an express 48 hour delivery service. New features of the site include the ability to ‘tag’ both new and existing stockists as…

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  • 6 March
    Current AffairsAnimology, dog shampoo

    Animology launches colour enhancing dog shampoo

    Animology has added to its multi-award winning product range. The brand has announced the launch of a unique colour enhancing dog shampoo – True Colours. True Colours is a specially formulated shampoo that enhances the full spectrum of colours within a dog’s coat. Specialist shampoos for white or black dogs…

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  • 2 March
    Industry NewsCrufts, Henry Wag

    Henry Wag takes pet accessories to Crufts

    Pet accessory brand, Henry Wag, has teamed up with Petcetera to bring its growing range to Crufts. Visitors will be able to view the Henry Wag product range on the Petcetera stand in Hall 5. Henry Wag manufactures lifestyle products to influence attitudes to pet care and provide a better…

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  • Feb- 2017 -
    3 February
    Industry NewsDog Rocks

    Daryl Bailey joins the Dog Rocks team

    Daryl Bailey has been appointed head of North American sales by Dog Rocks USA LLC and Dog Rocks UK Distribution Ltd. Daryl previously worked as UK sales manager at The Company of Animals, where he has spent two and a half years developing both existing UK key accounts as well…

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  • Jan- 2017 -
    10 January
    Current AffairsAnimology

    Animology hits 250,000 Facebook likes

    Group55’s flagship brand, Animology, is celebrating 250,000 likes on Facebook. The company has announced that it is a top ten global pet brand for social interaction and has the largest page of any pet grooming brand in the world. Animology is a best-selling branded grooming product range. It’s stocked by leading pet speciality…

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  • 10 January
    Current AffairsCotswold Raw

    Public invited to snap up a stake in Cotswold RAW

    Pet food producer Cotswold RAW is launching an exciting new initiative. From 12am on 10 January 2017, the company aims to crowdfund £250,000. Members of the public can contribute sums from £10 upwards. A ten percent stake in the firm will be shared between investors. The rural business will use the funding boost to expand its…

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  • 9 January
    ProductsGarden Bird

    New wild garden bird food

    The Provenance Trading Company has launched its all new wild garden bird food brand, Chirpy. The products combine high quality ingredients and eyecatching packaging and branding. The product range is packed at source for substantial cost saving and to provide better value for money. Chirpy’s ingredients are carefully sourced. Peanuts are…

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