Pet Food
Pet food is a cornerstone of the UK pet retail industry, driving both in-store footfall and long-term customer loyalty. Our coverage tracks the latest product launches across dog, cat, small animal, avian, and aquatic nutrition — from premium kibble and wet food to raw, freeze-dried, and functional formulations. We report on wholesale and distributor trends, pricing dynamics, supply chain issues, shifting consumer demand (including grain-free, insect-based, and plant-led diets), and regulatory developments impacting importers and stockists. Whether you’re a local pet shop, a multi-site retailer, or a petcare wholesaler, this tag delivers commercial insight into the fast-moving pet food category.
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Jan- 2021 -14 JanuaryRetailing
The Pack launches new plant-based dog food
The Pack has announced it plans to launch a new range of plant-based dog food early this year, having successfully closed a pre-seed investment round. The food technology start up’s range will consist of three different flavoured plant-based wet foods for dogs which have been formulated by food scientists, pet…
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13 JanuaryCelebrities
Barking Heads appoints Dr Scott Miller as brand ambassador
Barking Heads has signed TV vet, Dr Scott Miller, as its pet food brand’s in-house expert and brand ambassador. The Australian born vet and author is currently the resident Vet on ITV flagship show, This Morning, giving advice to viewers in the studio and presenting live and recorded animal items…
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13 JanuaryCharities
Wood Green and Burgess Pet Care announce partnership for 2021
Animal charity Wood Green has once again partnered with Burgess Pet Care to help feed pets in need. The partnership between Burgess Pet Care and Wood Green fist began in 2009 and has now been confirmed again for 2021. The charity has also announced it has become a member of…
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12 JanuaryRetailers
Vital expands frozen range with Nutriment
Vital Pet Group has announced it is now stocking the popular range of frozen raw pet food from Nutriment. With a number of strong drivers affecting the market, Vital said the decision was made as the products fit both with the natural category and with trends on humanisation of pets. …
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12 JanuaryManufacturers
Pets Choice move aniMate to Blackburn
Pets Choice has revealed it is moving the manufacturing of its aniMate sherpa fleece crate mats to Blackburn. The company who manufactures pet food acquired aniMate last November, and are now moving assets from its base in Ripponden,West Yorkshire to Pets Choice headquarters at Whitebirk Industrial Estate in Blackburn. Pets…
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11 JanuaryPet Owners
Ooddles Kitchen warns of rising dog obesity
Ooddles Kitchen has called for an increased awareness over pet food contents, as it warns that obesity in dogs has been on the rise over the past few years. It said that dog food brands are “coming under greater scrutiny than ever before”, warning that wet food and dry kibble…
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8 JanuaryManufacturers
Pets Choice name Becky Lambert national pet trade manager
Pet food manufacturer Pets Choice has appointed Becky Lambert its new national pet trade manager. Lambert joins Pets Choice from Beco Pets where she worked as a senior sales and key account manager. She previously held management positions at Armitage Pet Care and Empire Pet Supplies, and has almost 20…
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7 JanuaryIndustry News
Pooch and Mutt launches new range of ‘Probiotic Meaty Treats’
Pet food brand Pooch and Mutt has launched a new range of ‘Good Mood Food’ probiotic ‘Meaty Treats’ for dogs designed to “improve the mental and physical wellbeing of dogs”. The probiotic treats come in three flavours, including Duck and Rosemary, Shrimp and Coconut and Turkey and Hemp. Pooch and…
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6 JanuaryBusiness
Pooch and Mutt secures multi-million pound investment deal
UK pet food brand Pooch and Mutt has secured a “multi-million pound” investment deal from VAFO group, to help “grow the brand and develop operations in the UK”. According to the brand, the deal sees VAFO taking a “minority share” in the company with the ability to take more over…
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6 JanuaryIndustry News
100% Recyclable Pet Food Pouches and Sachets
There is a revolution taking place in packaging and pet foods are not immune to the changes taking place across the industry. Indeed, it could be argued that pet lovers are just the kind of people who will have more concern than most about packaging and its effects on the…
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