Pet Food
Pet food is a cornerstone of the UK pet retail industry, driving both in-store footfall and long-term customer loyalty. Our coverage tracks the latest product launches across dog, cat, small animal, avian, and aquatic nutrition — from premium kibble and wet food to raw, freeze-dried, and functional formulations. We report on wholesale and distributor trends, pricing dynamics, supply chain issues, shifting consumer demand (including grain-free, insect-based, and plant-led diets), and regulatory developments impacting importers and stockists. Whether you’re a local pet shop, a multi-site retailer, or a petcare wholesaler, this tag delivers commercial insight into the fast-moving pet food category.
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Aug- 2023 -4 AugustManufacturers
GDF appoints Principles to launch first cultivated meat product in UK
Cultivated pet food company Good Dog Food (GDF) has appointed Principles to help launch the first cultivated meat product for cats and dogs in Europe, starting with the UK market. Good Dog Food will produce cultivated meat for cats and dogs, which is actual meat produced by using cultivated cells…
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Jul- 2023 -27 JulyManufacturers
Bella and Duke launches premium topper for dog and cat food
Bella and Duke has launched a new premium topper “Magic Sprinkles” to add to their 100% natural treats range for cats and dogs. Magic Sprinkles are available in “Tantalising chicken” and pet owners can simply sprinkle over their pets’ food to change the taste of pet food. The single protein…
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26 JulyManufacturers
Ensus injects £90m into Redcar plant for animal feed manufacturing unit
Ensus UK Ltd. has announced that its parent company plans to invest around £90m for a new high protein feed at the Redcar plant in Teesside and improve the overall operational reliability and energy efficiency of all plant operations. The major part of the investment will be the construction of…
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25 JulyRetailers
Edgard and Cooper launches in Whole Foods across London
Edgard and Cooper, an ethical pet food brand of kibble, food and treats for UK pets, has launched in Whole Foods markets across London. Customers can find crunchy kibbles, silky paté and cat food selections for kittens, adults, and seniors. For dogs, Whole Foods is offering Edgard and Cooper’s wet…
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12 JulyRetailers
Pooch and Mutt completes sale to Vafo Group
UK pet food company Pooch and Mutt has been acquired by the Vafo Group in a multi-million-pound deal. Vafo is Pooch and Mutt’s long-term production partner. It is a €400m+ (£341.7m) company, with eight factories in The Czech Republic, Finland, Estonia and beyond. It is also the owner of multiple…
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5 JulyFeatures
How pet brands can continue to raise the standards in their branding
With 57% of the UK population claiming to own a pet, the pet food category has never been as buoyant or diverse as it is currently. Not only is it huge in monetary value and considered relatively recession proof, as we would rather economise on our own grocery needs than…
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4 JulyVeterinary
Thrums Vets launches green team to reduce carbon footprint
Thrums Vets, Scotland’s largest independent veterinary group, has formed a specialist green team to reduce the group’s carbon footprint and be as sustainable as possible. The vet group is already introducing new initiatives, from powering practices using only renewable energy to changing pet food packaging to recyclable materials, The green…
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Jun- 2023 -30 JuneRetailers
Supreme Petfoods receives two retail awards
Supreme Petfoods has received two accolades – ‘Manufacturer of the Year’ and ‘ Small Animal Product of the Year’ – at the PPM Retailer Recommended Awards 2023 for its Science Selective range. According to the pet retailer, these awards are “testament to its unwavering commitment to excellence and their long-standing…
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30 JuneRetailers
The Innocent Hound celebrates 10-year milestone
Yorkshire pet food manufacturer The Innocent Hound has completed 10 years in business. Inspired by their rescue lurcher, Bongo, founder Chloe Heaton wanted to create a range of treats that mirrored “their values that they hold when choosing food for themselves”. Haeton said The Innocent Hound “set out on a…
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23 JuneRetailers
Nutriment Raw achieves official Raw Pet Food Certification Scheme
Raw pet food retailer Nutriment Raw has been officially certified under the UK Pet Food’s Raw Pet Food Certification Scheme following an intensive audit undertaken earlier in June. The scheme is a new standard for raw pet food manufacturers in the UK. Developed by independent certification scheme experts, KIWA, and…
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