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Pet Food

Pet food is a cornerstone of the UK pet retail industry, driving both in-store footfall and long-term customer loyalty. Our coverage tracks the latest product launches across dog, cat, small animal, avian, and aquatic nutrition — from premium kibble and wet food to raw, freeze-dried, and functional formulations. We report on wholesale and distributor trends, pricing dynamics, supply chain issues, shifting consumer demand (including grain-free, insect-based, and plant-led diets), and regulatory developments impacting importers and stockists. Whether you’re a local pet shop, a multi-site retailer, or a petcare wholesaler, this tag delivers commercial insight into the fast-moving pet food category.

  • Feb- 2016 -
    5 February
    Current AffairsWhat’s hot in pet food? Euromonitor’s predictions for 2016

    What’s hot in pet food? Euromonitor’s predictions for 2016

    Market intelligence firm, Euromonitor International, has released pet food predictions for 2016. In a recent opinion piece, Paula Flores, Euromonitor International’s head of pet care research, foretells an ongoing increase in ‘pet humanisation’. Flores says the growing trend to treat pets as children has led to an increase in expenditure…

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  • 4 February
    ProductsThe key to the perfect pet app

    The key to the perfect pet app

    Big Orange Software (www.bigorangesoftware.com) has released information on creating a perfect pet app. Expert James Tee explains: “Demand for pet care is currently huge and will continue to be for the foreseeable future. Today all pets are considered as valued members of the family which is reflected by the significant rise of…

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  • 3 February
    Current AffairsPurina launches gourmet soup for cats

    Purina launches gourmet soup for cats

    Nestlé Purina’s luxury cat food brand Purina GOURMET® is increasing its range of products for 2016. New additions include GOURMET Soup and continued developments to the GOURMET Mon Petit and Gold ranges. Mark Zaki, PURINA GOURMET senior brand manager, commented: “We are particularly excited about the launch of Gourmet Soup, which responds to a…

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  • 1 February
    Current AffairsIncreased humanisation towards pets drives the pet food market

    Increased humanisation towards pets drives the pet food market

      Factors such as increased pet population and the humanisation of pets has lead to major growth in the pet food market, according to a new report by Daedal Research. ‘Global Pet Food Market: Trends & Opportunities (2015 Edition)’ gives a detailed analysis of growth, market share and economic impact of…

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  • Jan- 2016 -
    26 January
    Industry NewsLily’s Kitchen celebrates Queen’s 90th birthday

    Lily’s Kitchen celebrates Queen’s 90th birthday

    British pet food producer, Lily’s Kitchen, is celebrating the Queen’s 90th birthday in a unique way. The company is launching Coronation Chicken, a limited edition recipe for dogs, available this spring and summer. The new product uses natural ingredients, including freshly prepared chicken, cranberries, apricots and squash, warmed by a pinch of…

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  • 25 January
    ManufacturersThe PFMA forms a special group for raw commercial producers

    The PFMA forms a special group for raw commercial producers

    The Pet Food Manufacturers’ Association (PFMA) has announced the creation of a new ‘Raws Group’. It will focus on issues of interest to commercial raw producers. Seven companies within the sector will be joining the group, including long-standing PFMA member, Natures Menu, and six new members. The Raws Group includes: Benyfit…

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  • 20 January
    Industry NewsNew company joins raw pet food sector

    New company joins raw pet food sector

    Start-up company Cotswold RAW has announced plans to enter the raw pet food sector. It aims to appeal to the foodie community following months of research at rural country shows. Cotswold RAW’s range utilises human-grade meat and veg and is tapping into the demand for traceable, fresh, seasonal local produce. The company’s signature dish…

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  • 15 January
    ManufacturersPlanning permission granted for Natures Menu production plant

    Planning permission granted for Natures Menu production plant

    Earlier this week, raw pet food manufacturer Natures Menu received planning permission for the development of a new purpose-built production facility. The Norfolk-based company will use the site to keep up with the growing demand for their raw complete pet foods. Natures Menu has seen sales increase by over 30 percent…

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  • 13 January
    Industry NewsSneyd’s Wonderfeeds works with Broomhall Feeds to increase Scottish distribution

    Sneyd’s Wonderfeeds works with Broomhall Feeds to increase Scottish distribution

    Sneyd’s Wonderfeeds’ range of dry dog and working dog foods is becoming increasingly available in Scotland. The company has joined forces with premier wholesaler, Perthshire-based Broomhall Feeds. The new association means Broomhall Feeds will supply horse feed and pet food to shops, agricultural merchants and country stores right across the region. Sneyd’s…

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  • 11 January
    ManufacturersBob Martin acquires Care business from Nestlé Purina in Europe

    Bob Martin acquires Care business from Nestlé Purina in Europe

    Family-run pet healthcare business, Bob Martin, has reached an agreement with Nestlé Purina. Bob Martin purchased the Nestlé Purina PetCare business, which manufactures and sells a range of small animal pet food and pet accessories. The sale was completed on January 1 2016. Bob Martin acquires manufacturing, distribution and salesforce capabilities…

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