Natural Instinct
This coverage focuses on Natural Instinct, a UK raw pet food producer, and its role in the pet retail and supply chain network. Pet Gazette reports on Natural Instinct’s product launches, nutritional research, sustainability initiatives, and partnerships with independent retailers, wholesalers, and distributors. Our coverage provides pet trade professionals with insights into the brand’s market positioning, growth strategies, and influence within the expanding raw and natural pet nutrition sector.
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Dec- 2020 -2 DecemberIndustry News
Natural Instincts launches ‘Winter Wag-Along’ charity campaign
Natural Instincts has launched a ‘Winter Wag-Along’ to raise funds for charities in need this Christmas. The new initiative encourages “dogs and their owners to dig out their antlers, festive jumpers and Santa hats to dress up and walk a mile a day for charity.” The fundraising campaign led by…
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Oct- 2020 -30 OctoberCharities
Natural Instinct lends support to Dobberman Rescue
Natural Instinct is giving support to Dobermann Rescue UK & Europe by helping to keep its rescue dogs healthy and happy with a natural bones and raw food diet (BARF). The pet food brand is known for its “high quality and raw” pet food, and over the last two years…
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20 OctoberIndustry News
Natural Instinct launches ‘Halloween Treats’ for dogs
Natural Instinct has added a limited edition dog snack to its range this October. The ‘Halloween Treats’ consist of mini beef jerky sausages which are made from “100% British beef heart,” the snack retails at £3.50 and is available from the brands website. To celebrate the launch of the product,…
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Sep- 2020 -28 SeptemberManufacturers
Natural instinct launches new pet food bundles
Raw pet food brand, Natural Instinct has launched new pet food bundles for customers. The new raw food bundles include five meals, available in 1kg or 500g packs, as well as two dog treats. All produce has 100% British meats, with added fruits, vegetables, and natural supplements. Flavors in the…
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Aug- 2020 -18 AugustManufacturers
Natural Instinct introduces new packaging
Natural Instinct has unveiled its latest packaging this week, reflecting its premium range of “nutritious, tasty, high-quality” frozen meals and treats for dogs and cats. The raw pet food brand’s “vibrant” and colourful packaging features photographs of “happy, healthy, and active pets”, with a design that represents the brand’s support…
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Jun- 2020 -25 JuneManufacturers
Natural Instinct celebrates Dog A.I.D partnership
Natural Instinct is celebrating a six-year partnership with the disability assistance charity, Dog A.I.D. The pet food brand has supported the charity for years, having previously sponsored two Dog A.I.D dogs and contributed to trainer uniforms and key marketing activity. The charity is based in Shrewsbury, and is one of…
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Apr- 2020 -22 AprilCharities
Natural Instinct donates dog food to National Animal Welfare Trust amid Covid-19 crisis
Raw pet food brand Natural Instinct has announced it has donated its raw dog food to the charity The National Animal Welfare Trust, amid the Covid-19 crisis. The National Animal Welfare Trust cares for and rehomes around 1,200 animals per year. Working within the communities it serves, the charity supports…
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Feb- 2020 -26 FebruaryPet Owners
90% of dog owners confess to feeding scraps to their pets
Some 90% of dog owners have confessed to feeding food scraps and leftovers to their pets. According to a survey of 2,000 owners by pet food retailer Natural Instincts, over half (54%) believed their dogs health and fitness needed improving. The research shows that, on average, dog owners who feed…
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24 FebruaryRetailers
Natural Instinct partners with Oxfordshire rescue charity
Raw pet food brand, Natural Instinct, has announced its new partnership with Oxfordshire Lowland Search and Rescue, as it sponsors two fully trained and operational air scenting search rescue dogs. The specialist raw pet food brand, which features a Working Dog Food range, will supply local dogs, Beau and Rip,…
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6 FebruaryPet Owners
31% of dog owners prefer to spend Valentine’s Day with their dog
Some 31% of dog owners admit they would rather spend Valentine’s Day with their dog than their significant partner, according to research by pet food company Natural Instinct. The study also found 44% of over 2,000 dog owners surveyed revealed their top dinner date for Valentines evening was their dog,…
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