James Wellbeloved

James Wellbeloved launches trade competition

James Wellbeloved is putting the focus on puppy food with its new trade competition. There will also be an online sampling campaign built in to help drive new puppy owners into the specialist pet trade. New ads and display materials feature a very muddy puppy with the strapline ‘Don’t worry, I’ll…

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PIF award winners announced

The 2017 Pet Industry Federation Awards were announced at an awards dinner held at Whittlebury Hall Hotel. The event was organised by the Pet Industry Federation (PIF), which this year celebrated its 70th Anniversary with a special birthday themed awards dinner. The PIF awards recognise entrepreneurial talent, commercial acumen and quality…

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Shortlist announced for PIF awards

The PIF has revealed the finalists for this year’s Pet Industry Federation Awards. This year’s finalists are: Independent Retailer of the Year – sponsored by ROYAL CANIN & James Wellbeloved Creature Comforts, Glasgow Millies Wolfheart, Keighley PetLondon, Marylebone, London The Pet Experience, Weymouth Trusty Pet Supplies, Derby Unique Pets, Aylesbury…

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Family run pet shop ‘ransacked’

A family run pet shop has been ‘ransacked by thieves’. Cheshire Pet Supplies was targeted by robbers between 5:30pm on Saturday 29th July and 11am on Sunday 30th July. The shop, which doesn’t have CCTV had more than £60,000 of goods stolen. The company posted on Facebook to say: “So last…

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JAMES WELLBELOVED® TV ad promotes brand exclusive to specialist pet stores

JAMES WELLBELOVED®’s first ever TV advertising campaign launches on March 9 2017. The premium pet food brand will spend a total of 20 weeks on air during 2017. The initial six week burst is timed to coincide with Crufts. The ad will air during the TV final on Channel 4.…

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PIF reveals 2016 award winners

Companies throughout the pet industry are celebrating after scooping up awards. The Pet Industry Federation (PIF) named its 2016 winners on November 1, at Wokefield Park Hotel near Reading. Actor and comedian, Chris Barrie, presented the event which was organised by the PIF. Hundreds of pet industry professionals attended. The…

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Pet Industry Federation Awards 2016 receive record entries

The Pet Industry Federation (PIF) has revealed the finalists for this year’s PIF Awards.   The Pet Industry Federation Awards celebrate those pet businesses that have made outstanding achievements throughout the year. It also provides an opportunity for the whole industry to come together, socialise and network over a three-course…

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Major pet companies book their stands at PATS Sandown

PATS Sandown is gaining popularity already as the industry’s leading companies show their commitment to the exhibition on 22-23 March 2016. More than 100 firms have already secured their stand space for the Sandown event. Previous exhibitors have made sure they have re-booked early with top brands like Barking and Meowing Heads,…

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The London Pet Show rebrands

The London Pet Show has announced that it is rebranding and in future will appear under the name of its sister event, the ‘National Pet Show’. Commenting on the rebrand, Nicole Cooper, Pet Portfolio Director at Brand Events said: “The London Pet Show is the flagship event in our growing portfolio…

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Success for the London Pet Show

Over 23,800 pet lovers attended this year’s London Pet Show on May 9-10. The event, which was sponsored by Gocompare.com, took place at ExCeL London for the first time, after relocating from Earls Court. Over 200 of the UK’s best pet suppliers and experts came together, including sponsors James Wellbeloved,…

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