Manufacturers
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Aug- 2012 -29 August
Dorwest Herbs launches fireworks campaign
With firework season looming, Dorwest Herbs has unveiled a new campaign to engage with pet owners and give them the facts about pet noise phobia. Merlin, the dog on Dorwest’s logo, has been brought to life in a cartoon that details events in his life leading up to Bonfire Night.…
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24 August
Supreme Products chosen for innovative business growth programme
Yorkshire-based show ring and arena products company Supreme Products is celebrating being selected to join a new Government business initiative. GrowthAccelerator is a service provided by some of the country’s leading growth specialists, known for delivering tailored support to businesses. Supreme Products’ Sarah Turnbull said: “We are very keen to…
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Jul- 2012 -27 July
GA strengthens its Platinum private label pet food team
GA Pet Food Partners has strengthened its Platinum team with the appointment of Alison Molton, who joins as account manager for the east of England and southern Ireland. With 15 years of experience in the pet trade, Alison will be focused on the development of existing own label pet stores,…
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24 July
Burns Pet Nutrition wins conservation award
Burns Pet Nutrition has won the RSPB Telegraph Nature of Farming Award for Wales 2012. The annual competition recognises the positive work of farmers who use sympathetic farming methods to create wildlife habitat. John and Tegwen Burns purchased the land that makes up Penlan Farm six years ago to produce…
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24 July
Ceva launches Facebook game to promote product range
Veterinary pharmaceutical range Ceva has created a game to promote its Feliway product range. ‘Sofa Scratch’ is available to play on social networking site Facebook once the ‘That Purple Cat’ page is ‘liked’ at the following link: http://www.facebook.com/pages/That-purple-cat/128359890788?sk=app_131674853636407 Ceva’s Feliway range is designed to prevent stress-related cat behaviour such as…
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23 July
Desperate Housewife is Sheba’s first celebrity ambassador
Sheba’s first celebrity ambassador, Eva Longoria, will star in the cat food brand’s new £3.3 million advertising campaign when it goes live in August. Entitled ‘Follow Your Passion’, the campaign focuses on celebrating and fuelling the passions of cat lovers everywhere through a combination of television adverts, in-store promotional activity…
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13 July
Tatiana joins The KONG Company
The KONG Company has announced that Tatiana Suarez Parra has joined the KONG team as business development manager. Tatiana is responsible for increasing KONG’s business in France and developing sales in Switzerland, Portugal, the Czech Republic, Greece, Cyprus and Malta. Tatiana has previously worked for Dynavet and, latterly, as west…
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Jun- 2012 -21 June
Kong launches ‘Safestix’ with charity skydive
Kong staff members took to the sky as part of a fundraising skydive that tied-in with the launch of their new product Safestix. Together with the Red Devils Free Fall Parachute Display Team, six Kong employees took part in the skydive at Netheravon Airfield in Wiltshire. Once it was all…
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20 June
Feeders fly off shelves after TV appearance
Cranswick Pet Products’ All Seasons Twist Feeder’s sales were boosted after an appearance on BBC’s Gardeners’ World. The unique feeder, which allows three different varieties of seeds to be used at the same time, was featured after wildlife expert Kate McRae picked one up at the Gardeners’ World Live Show.…
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May- 2012 -29 May
Joint Aid for Dogs helps Skinner’s to success
Skinner’s has won Gundog Product of the Year with its Field & Trial Turkey & Rice at the 2012 IPC Shooting Industry Awards. Launched in February 2011, Field & Trial Turkey & Rice is the only dog food to contain the branded mobility supplement Joint Aid for Dogs, made by…
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