Current AffairsIndustry News

Ancol’s Viva lead extends its range

Ancol has extended its retractable lead, Viva, to include a new hi-visibility range plus an XL sized tape lead.

The hi-vis lead features black tape with bold reflective edges woven in and the XL sized tape is designed for larger dogs that weigh up to 75kg.

Sales director Sarah Lane commented: “We’re really proud to stock such a premium quality extending lead which has proved so successful in competing with the leading brands. Having listened to our customers, this year we’ve introduced a hi-vis range, plus an XL sized tape lead for dogs up to 75kg.  

“As it’s not sold within discounters or grocery outlets, this allows retailers to make great margins.”

Customers can choose from four colours: red, black, blue and raspberry and four sizes: small for dogs up to 20kg; medium for dogs up to 30kg; large for dogs up to 50kg and XL for dogs up to 75kg. The hi-vis range is available in small and medium sizes only.

Find out more at

Back to top button