Industry NewsPet Owners

Webbox creates ‘dog friendly’ playlist for Bonfire Night

Pet food brand, Webbox has created a playlist on Spotify to comfort dogs who may be distressed by loud noises on Bonfire Night, 5 November.  

Research conducted by the company has shown that playing music can act as a remedy for dogs, helping to “mask the noise and create a soothing effect”, the musical playlist which features reggae and soft rock tunes aims to relieve anxiety in dogs, as the animals can “mirror their own heart rates” to the the rhythm of the music.

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