Kelly has over 14 years experience within the pet industry and will be working with teams across the Vital business to bring about operational efficiencies.
Prior to this, he has held senior positions at Sinclair Animal and Household Care, Kennelgate and Dobbies Garden Centre Group, where he was head of pet and with previous pet wholesale experience at Pedigree Wholesale.
Kelly said: “I’m very much looking forward to supporting and developing the team as we implement supply chain improvements across the group to support strategic business plans.
“We’re anticipating an interesting trading period in these unprecedented times and we’re certainly going to ensure that our operational capacity is fit for purpose, no matter how challenging the environment.”
Alongside Kelly, the pet wholesaler also announced the appointment of Kevin Stewart-Rattray as operations manager.
Stewart-Rattray has over 25 years plus in logistics and warehouse management, working his way up through the ranks. He also has an Institute of Logistics and Transport diploma in logistics and warehousing and is a certified internal auditor of safety, environment and quality management.
Stewart-Rattray said: “It’s a company where I can acquire new skills and use the wealth of knowledge I’ve gained throughout my career to take the business to the next level.”
Group operations director, Peter Sutcliffe added: “Sean’s role focuses around increasing the speed and efficiency of the flow of products to the customer. The global supply chain has faced significant issues as a result of Covid and local suppliers have had to re-evaluate the availability of lines.
“While that local supply has largely been restored, there are challenges ahead and we want to make sure that we have a robust response and additional capacity in the future – regardless of the scale of the challenge. We’re delighted to have someone with Sean’s knowledge and experience join us so we can achieve that aim.”