Raw pet food company Natures Menu is celebrating its managing director, Craig Taylor, being named one of the ‘Top 50 Most Ambitious Business Leaders’ in the UK.
The awards by LDC, the private equity investment company, recognise inspiring individuals who run Britain’s most successful mid-companies and featured Taylor in the ‘Rule Breakers’ category, amongst 400 nominees from across the UK.
Taylor, who has been at the family business for 36 years, having started working there at just 16, was applauded for “tearing up the rulebook and trying something new” while increasing the company’s turnover from £13m to £42m. Further praise was also received for “turning Natures Menu into a global success” and “risking everything” to invest £12.5m in a state-of-the-art new factory in Snetterton, Norfolk.
Natures Menu specialises in raw dog and cat food made with fully-traceable quality meats and fish, blended vegetables, fruits and healthy carbohydrates, and uses British suppliers and ethical product sources wherever possible. It employs over 200 people and trades to 26 countries around the world.
Taylor said: “I am proud to be named as LDC’s Top 50 Most Ambitious Business Leaders. I was told that I was one of 400 nominees, so to make it into the final 50 is truly fantastic. This accolade is not just a personal achievement – it’s very much a testament to our fantastic team both here in the UK and in Europe.
“It represents the hard work of all within Natures Menu who demonstrate complete dedication to ensuring we offer an unrivalled range of raw and natural pet food for cats and dogs.”