Nadia Raibin, founder of Mass Movements an entertainment production company, has entered the pet retail industry -launching ‘Waggy Caddy’ a kit for active dogs who “like to be out and about”.
The bag is designed to carry “everything you need for your dog” and includes a water bottle, wipes, blanket, treats, ball and chucker, LED light-up collar and waste bags.
Rabin created the product after she was struck by how many people she saw walking dogs in the parks during the last lockdown and decided there was a huge gap in the market.
She said: “Every day I would go out with my pockets bursting with balls, treats, poo bags, his frisbee and water bottle and would still have more bits and bobs connected with Bentley [her dog] strewn over the back of the car and the boot.
“I just thought there must be an easier way of transporting all the stuff he uses every day and a way to keep it all neat and tidy too and so I came up with the idea of his own easy to carry suitcase.”
She added: “I spoke to loads of dog owners and they all had their dogs belongings stuffed into smelly old carrier bags or strewn all over their cars too. I came up with a list of the essentials every dog owner has and then designed a carry all bag that could keep them tidily in one place – the Waggy Caddy.
“It’s a great bag which contains 19 everyday items – from a water bottle to a LED light-up collar to paw wipes and brush. Everything bought separately would cost £200 but we sell it for 40% less and that’s with the bag, plus you get it all in one go and its delivered to your door.”