Bern Pet Foods, the exclusive importers and distributors of ORIJEN and ACANA pet foods, today announces that, after a nationwide search, Elsa the Lhasa Apso has become ORIJEN\u2019s new ambassador.\r\nElsa, who charmed judges with her huge personality and independent nature, beat off a number of other dogs to be crowned ORIJEN\u2019s UK canine ambassador. Entrants either showed photos of their dogs or brought them in person to the ORIJEN stand at Crufts 2018.\r\nColin Rodger, director at Bern Pet Foods says: \u201cWe were overwhelmed by the response we had at Crufts, hearing from so many owners who told us about their amazing pets.\r\n"The ORIJEN team chose Elsa because she represents everything that we treasure in family dogs \u2013 she is playful, busy, very affectionate and loves people. We\u2019re thrilled that she will be joining the ORIJEN pack, alongside the wonderful working dogs that we feed and support.\r\n\u201cThe ORIJEN family now perfectly reflects the wonderful diversity of lifestyles, breeds and backgrounds of all the cats and dogs we feed and nurture in the UK. We can\u2019t wait to start working with Elsa!\u201d\r\nElsa has enhanced owner Kelly and her husband\u2019s lives since joining them as a puppy in 2014. Consequently, Kelly started the website\u00a0\u2018Paws Across Britain\u2019, a collection of all the UK dog friendly venues, people and dog-related things that Kelly loves. Kelly and Elsa are always out and about, enjoying dog-friendly places and activities.