Wet Food
This coverage explores the wet food segment within the UK petcare industry, focusing on its relevance to retailers, wholesalers, distributors, and supply chain operators. Pet Gazette reports on product innovations, nutritional trends, consumer preferences, and category performance, as well as developments from leading brands and emerging producers. Our coverage provides pet trade professionals with insights to inform product selection, category growth strategies, and competitive positioning in the wet pet food market.
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Sep- 2021 -29 SeptemberLatest News
Little BigPaw launches new wet cat food
Little BigPaw has announced the release of its new wet cat food, intended specifically for kittens. BigPaw said it is “expertly” formulated with “100%” natural ingredients, added vitamins and minerals. It also revealed the wet food “promotes” development and healthy growth in cats from two to 12 months old. According…
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21 SeptemberIndustry News
The Pack launches plant-based dog food range
The Pack has announced the launch of its new range of plant-based wet dog food. The London-based food tech start-up is the first company in the world to produce multiple plant-based wet dog food flavours which simulate meat; with three alternative options to fish, chicken, and beef. The start-up was…
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Aug- 2021 -25 AugustManufacturers
Pooch & Mutt launches new ‘low fat’ food for dogs
Pooch and Mutt, a British pet food brand, has introduced a new flavour to its grain-free wet dog food range, targeted at dogs with sensitive digestion and gastrointestinal disease. The new ‘fish, potato and pea complete wet food’ recipe aims to cater to dogs that are “overweight” or suffer from…
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19 AugustManufacturers
Clydach Farm launches wet food for dogs
Clydach Farm, a natural dog food company based in Wales, has announced the launch of its new wet food for dogs. The product is available in three flavours including Scottish Salmon; with 72% “responsibly caught” fish and British carrots. Welsh Lamb; with 72% grass-fed, welsh lamb with sweet potato, and…
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18 AugustManufacturers
Tails.com unveils premium wet food range
Tails.com has launched a new premium wet food range that will offer dogs a curated mix of wet food, using new hypoallergenic and puppy-friendly recipes. The range initially features four recipes, all “packed full” of nutritional benefits, and offering an allergy-friendly alternative to the brand’s existing classic wet food range.…
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5 AugustManufacturers
Town & Country Petfoods launches new multipacks
Town and Country Petfoods have launched new 100% complete Puppy and Grain Free multipacks, building on the success of its HiLife ‘it’s only natural’ range. The new recipes are “carefully prepared” with highly digestible proteins and complementary fruit and vegetables to help dogs “stay healthy and happy from puppy to…
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Mar- 2021 -23 MarchManufacturers
Skinner’s celebrates 50 years by expanding Field and Trial range
Dog food manufacturer Skinner’s is celebrating 50 years of business by expanding its ‘Field and Trial’ range to also include wet food and treats. The new wet food range can be used as a topper to its current dry food range or can be given to pets as a complete…
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22 MarchFeatures
The Long View: A look back at the past 40 years and trends in the pipeline
Founded in 1981 as Anglian Meat Products, Natures Menu began producing Biologically Appropriate Raw Foods (BARF) for pets as a small family run business in Norfolk. At the time of launch, this was going against the grain, as canned pet food was the most popular feeding option. Its sheer convenience…
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4 MarchManufacturers
Pooch and Mutt launches trial pack range of products
Pooch and Mutt has launched a trial pack range which will offer customers smaller sizes of some of the brand’s “best-selling products”. To celebrate the launch of its new range of taster packs for dogs, the group has also created a new competition for pet owners working at home. The…
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Feb- 2021 -23 FebruaryRetailers
Skinner’s unveils new look for Field and Trial range
Skinner’s has unveiled a new look for the expansion of its Field and Trial range to celebrate its 50th anniversary manufacturing dog food. The new look will feature 100% recyclable packaging and a new contemporary design. The manufacturer revealed it has been working with branding and design agency Big Fish…
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