Wagg

MyWaggyTails launches multi-entry pet care franchise

Pet care provider MyWaggyTails has launched a multi-entry pet care franchise, designed to care for the nation’s nine million pet dogs. MyWaggyTails offers three dog-care franchises options. The Dog Walking franchise including pet sitting and home visits, is the lowest commitment at £1,999 followed by the Home Boarding franchise, priced…

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The rise of cat popularity; is the dog market losing its trend?

Do you consider yourself a dog person or a cat person? That is the age old question. For decades, canine lovers have been trumping feline enthusiasts in terms of numbers, popularity, and retail market size. However, recent developments have found out that cats are gradually becoming more popular as household…

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IPN wins Branded Food Supplier of the Year

Inspired Pet Nutrition (IPN), a UK pet food manufacturer, has been awarded Branded Pet Food Supplier of the Year for the second consecutive year as part of the annual Grocer Gold awards. Managing director Richard Page said: “This award is very important for us as it is voted for by…

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EUKANUBA survey reveals lifetime of love between owner and dog

A survey conducted by pet food brand EUKANUBA has revealed the lifetime of love owners and dogs share together. With 81% of owners admitting that their dog is an important member of the family, it’s no surprise that canine companions play a pivotal role in lives. Some 38% of owners…

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IPN’s Wagg brand launches first foray into wet food

Inspired Pet Nutrition (IPN) is set to make its first foray into the wet food market with the launch of a range under the Wagg brand. Wagg is the market leader by volume in the dry dog sector with a 24 percent market share and last September, the brand unveiled…

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Over half of UK owners care more about dog than themselves

Some 67 percent of dog owners named their pooch as their best friend according to new research by Asda Money and UK pet owners have admitted to putting their dog’s dietary needs before their own when it comes to mealtimes. Further research revealed that when choosing what type of pet…

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Blue Cross cats and dogs inspire pet-themed clothing range by Oasis

Six cats and dogs cared for by national pet charity Blue Cross have helped to inspire a new clothing collection by fashion brand Oasis. Jack Russell Terrier Flora, Dachshund William, Dalmation Harvey along with cats Rupert, Prince and Victoria feature on the collection of knits and blouses along with a…

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Pet firm to install chimney to tackle factory odour

Two planning applications submitted by The Real Petfood Company to build a chimney and office extension have received approval from the planning committee at Denbighshire County Council. The business – which is based at Kinmel Park in Bodelwyddan – was a recent cause of concern for residents of Bodelwyddan who…

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Lifetime achievement for James & Steel as Group 55 sees double win at PetQuip awards

John James from pet accessories and treats company James & Steel was given a lifetime achievement award at this year’s PetQuip Awards ceremony. The event took place at the PATS Telford trade show on 23 September and was presented by Pat Flynn, PetQuip trade association manager and Amanda Sizer Barrett…

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Wagg unveils new packaging as part of major rebrand

UK dry dog food brand, Wagg, is relaunching its entire range of dog food in a bid to help it stand out and attract new customers while driving sales amongst existing ones. IPN, the owner of the Wagg brand, has invested £500,000 in relaunching the packaging to ensure it conveys…

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