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Pet Food

Pet food is a cornerstone of the UK pet retail industry, driving both in-store footfall and long-term customer loyalty. Our coverage tracks the latest product launches across dog, cat, small animal, avian, and aquatic nutrition — from premium kibble and wet food to raw, freeze-dried, and functional formulations. We report on wholesale and distributor trends, pricing dynamics, supply chain issues, shifting consumer demand (including grain-free, insect-based, and plant-led diets), and regulatory developments impacting importers and stockists. Whether you’re a local pet shop, a multi-site retailer, or a petcare wholesaler, this tag delivers commercial insight into the fast-moving pet food category.

  • Oct- 2024 -
    21 October
    BusinessButchers Pet Care acquired by Inspired Pet Nutrition

    Butchers Pet Care acquired by Inspired Pet Nutrition

    Butcher’s Pet Care has been acquired by Inspired Pet Nutrition (IPN), the independent pet food business owned by CapVest. The acquisition will include a refinancing of term debt provided by Blazehill Capital and working capital facilities provided by Secure Trust Bank Commercial Finance. The optimal solution was a combined funding…

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  • 18 October
    Manufacturers3i Group appoints Harris Williams to auction MPM

    3i Group appoints Harris Williams to auction MPM

    Private equity company 3i Group has appointed Harris Williams to sell MPM, according to reports from Sky News. 3i Group invested roughly £125m in MPM in November 2020 alongside the company’s management team. A sale, which would be likely to take place sometime in 2025, would be likely to rank…

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  • 15 October
    ManufacturersGreen Pantry sees sales rise 20%

    Green Pantry sees sales rise 20%

    Green Pantry, the Norfolk-based pet nutrition brand, has recorded a 20% rise in sales for the third year running. The growth comes following an expansion of its product range, alongside peer recommendations. This year the company launched the 100% natural, handmade, air-dried dog treat range. The range is available in…

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  • 9 October
    ManufacturersMaltento expands global footprint to EU and UK

    Maltento expands global footprint to EU and UK

    South Africa’s insect-based animal feed producer Maltento has announced its expansion into the European market and the United Kingdom (UK). Maltento achieved its EU export certification three years ago and now with increased production capacity, Maltento is expanding its global footprint by supplying its premium, high-protein, ingredients to wild bird…

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  • 4 October
    BusinessOllie acquires DIG Labs

    Ollie acquires DIG Labs

    Fresh dog food company Ollie has announced its acquisition of DIG Labs, an AI-powered diagnostic company. DIG Labs provides real-time image-based pet health screenings across stool, weight management, skin and coat, dental care, and more. As part of the acquisition, DIG Labs co-founder Tara Zedayko will join the Ollie team…

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  • 3 October
    ManufacturersDuke of Gloucester visits Purina’s Wisbech factory

    Duke of Gloucester visits Purina’s Wisbech factory

    The Duke of Gloucester has made a special visit to Purina’s Wisbech factory on Cromwell Road to meet staff and learn about the recent £150m investment in the site. As part of the visit, he met with local dignitaries including Mr David Way, High Sheriff of Cambridgeshire and Councillor Sebastian…

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  • 2 October
    Industry NewsPets Choice turnover surpasses £100m in FY2023

    Pets Choice turnover surpasses £100m in FY2023

    Pet food, healthcare and accessories manufacturer Pets Choice reported revenues of £109.7m for the year ending 31 December 2023, compared with £95m in the prior year. This growth is largely attributed to Pets Choice’s strategic brand acquisitions, including the plant-based pet care brand Hownd and premium pet food brand Vet’s…

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  • 1 October
    ManufacturersBrit launches new line of natural vitamin tablets

    Brit launches new line of natural vitamin tablets

    Pet food producer Brit has announced the launch of a new line of natural vitamin tablets. With the new tablets, Brit is expanding on its line of chewable vitamins, which aim to deliver supplemental nutrition during the most common health problems while also providing effective prevention. All the vitamin tablets…

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  • Sep- 2024 -
    26 September
    ManufacturersWebbox launches 2024 pet advent calendars

    Webbox launches 2024 pet advent calendars

    Webbox has announced the launch of its new pet advent calendars for 2024 each containing 24 treats. The advent calendar for dogs has been crafted with a dog-friendly alternative to chocolate so dogs and puppies over three months old can enjoy the countdown to Christmas. The equivalent for cats offers…

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  • 26 September
    RetailersWilson Pet Food unveils rebrand and new product launches following 300k investment

    Wilson Pet Food unveils rebrand and new product launches following 300k investment

    Scottish pet food manufacturer Wilson Pet Food has unveiled a full rebrand and launched new products across its range of natural meals and treats for dogs following a 300k investment. The group will fully unveil the brand’s new look at PATS, where it will also announce over thirty new products…

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