Pet Food
Pet food is a cornerstone of the UK pet retail industry, driving both in-store footfall and long-term customer loyalty. Our coverage tracks the latest product launches across dog, cat, small animal, avian, and aquatic nutrition — from premium kibble and wet food to raw, freeze-dried, and functional formulations. We report on wholesale and distributor trends, pricing dynamics, supply chain issues, shifting consumer demand (including grain-free, insect-based, and plant-led diets), and regulatory developments impacting importers and stockists. Whether you’re a local pet shop, a multi-site retailer, or a petcare wholesaler, this tag delivers commercial insight into the fast-moving pet food category.
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Aug- 2021 -25 AugustManufacturers
Pooch & Mutt launches new ‘low fat’ food for dogs
Pooch and Mutt, a British pet food brand, has introduced a new flavour to its grain-free wet dog food range, targeted at dogs with sensitive digestion and gastrointestinal disease. The new ‘fish, potato and pea complete wet food’ recipe aims to cater to dogs that are “overweight” or suffer from…
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23 AugustFeatures
The effects of Brexit on the pet industry
Brexit has caused issues and complications for many industries in the UK and the pet industry is no exception. Many pet food brands rely on international trading, and Natures Menu has experienced huge setbacks in this area since Brexit – we’ve found it’s now easier to supply to Dubai than…
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18 AugustManufacturers
Bern Pet Foods launches new ACANA dog treats to UK market
Bern Pet Foods, a UK-based pet food distributor, has announced plans to introduce ACANA ‘high-protein dog treats’ to the UK and Irish market. The new treats, which are manufactured by Canadian pet food brand Champion Pet foods, feature liver as the “number one ingredient”. In addition, 85% of total protein…
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13 AugustManufacturers
Pets Corner announces launch of Yora cat kibble
Pets Corner has announced that Yora, an insect-protein pet food, has launched a new kibble for cats, which is available in its stores. Yora is made with natural insect protein, which the group said is the “most digestible” and “sustainable” form of protein available. This new recipe includes herbs and…
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11 AugustManufacturers
Scrumbles confirms return of pet advent calendars
Scrumbles, a pet food brand, has announced the return of its Christmas advent calendars for cats and dogs. The product, which first launched in 2019, offers ‘mini versions’ of its treats that are hand-baked in small batches in eco-ovens with all-natural ingredients and no added sugar or salt. Scrumbles, which…
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10 AugustIndustry News
PFMA to monitor investigations into Canine DCM
The PFMA, along with the European pet food federation (FEDIAF), has said it is monitoring an ongoing investigation into Canine DCM (Dilated Cardiomyopathy) in the US. The research, being carried out by the Food and Drug Administration (FDA), began in 2018 and aims to look into the possible causes of…
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6 AugustManufacturers
The Innocent Pet extends air-dried dog food range
The Innocent Pet, a Yorkshire-based pet food manufacturer, has extended its air-dried dog food range with three new single protein recipes. Its complete food range now includes seven grain free, single protein recipes for dogs – each including human-grade British meat or MSC sourced fish, selected fruit, vegetables, and herbs,…
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6 AugustManufacturers
Biomega urges pet food industry to ‘think sustainability’
Biomega, a biosciences company that produces sustainable ingredients for both the human and animal health and nutrition sectors, has called for pet food manufacturers, ingredients suppliers and brands to help “drive the sustainability narrative” in the pet food industry. With the human population expected to grow to ten billion by…
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5 AugustManufacturers
Pets at Home installs recycling points
Pets at Home has announced plans to introduce in-store recycling points for flexible pet food packaging, in what will be an “industry first”. The new initiative, which is being supported by pet food producers Mars and Purina PetCare, is being trialed across 40 stores and three Vets4Pets practices across the…
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4 AugustTrade Organisations
PFMA launches Associate Membership offering
The PFMA has launched a new Associate Membership category, which means that for the first time in 50 years, those working closely with the pet food sector can now apply to become an associate member. The new membership category will reportedly help machinery and packaging companies, consultants, retailers, and various…
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