Pet Food
Pet food is a cornerstone of the UK pet retail industry, driving both in-store footfall and long-term customer loyalty. Our coverage tracks the latest product launches across dog, cat, small animal, avian, and aquatic nutrition — from premium kibble and wet food to raw, freeze-dried, and functional formulations. We report on wholesale and distributor trends, pricing dynamics, supply chain issues, shifting consumer demand (including grain-free, insect-based, and plant-led diets), and regulatory developments impacting importers and stockists. Whether you’re a local pet shop, a multi-site retailer, or a petcare wholesaler, this tag delivers commercial insight into the fast-moving pet food category.
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Sep- 2023 -7 SeptemberRetailers
The Innocent Hound launches limited edition Wild Game Sausages
The Innocent Hound has launched its new Wild Game Sausages, a limited-edition autumn treat. The new Wild Game Sausages contain pumpkin and cinnamon, all wrapped-up in an air-dried salmon and British venison treat. The sausages are made with 60% wild game, which is a great source of protein for dogs.…
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6 SeptemberRetailers
Tereos launches Profeed Advanced for ageing dogs
Agriculture company Tereos has announced the launch of Profeed Advanced, a complementary feed that is proven to support the immune defence system in ageing dogs. The new feed is developed jointly with Lallemand, a leading company in the development of yeast, bacteria, and its derivatives. Profeed Advanced combines Tereos’ short-chain…
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5 SeptemberRetailers
Butternut Box raises £280m in new fundraising round
Butternut Box, the UK-based fresh dog food company, has announced it has raised £280m in its latest fundraising round from new investor General Atlantic, a global growth equity firm. Existing investor L Catterton, a global consumer-focused investment firm, also participated in the round, helping to further the brand’s presence in…
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4 SeptemberManufacturers
Cotswold Raw launches new cat food range
Cotswold Raw has unveiled a new range of raw pet food designed specifically for cats. The recipes contain mince made in the Cotswolds, using only fresh ingredients with no artificial additives or high temperature processing. It is also completely grain-free and includes Raw Aid for Cats, which is a high…
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4 SeptemberCharities
PIF organises major donation drive for U-Hearts Foundation in Ukraine
The Pet Industry Federation (PIF) has sent another lorry load of pet products, which included food and flea and tick treatments, to the U-Hearts Foundation in Ukraine. The U-Hearts project works to protect the thousands of animals abandoned and affected by the ongoing Russian invasion. Johnsons Veterinary Products, Mackle Pet…
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1 SeptemberManufacturers
Biomega appoints new product manager Åse-Lill Helgesen
Biorefinery specialist Biomega has appointed Åse-Lill Helgesen as its new product manager to oversee its flagship salmon products in human nutrition, pet food and aquaculture. Helgesen joins Biomega after working as a product development engineer in the innovation and R&D department at GC Rieber Compact AS. She previously worked at…
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Aug- 2023 -31 AugustRetailers
Healthy Pet Store welcomes food safety milestone
Pet food and accessory supermarket, Healthy Pet Store, is celebrating a food safety milestone after its logistics and warehousing team successfully passed its HACCP training. HACCP refers to ‘Hazard Analysis and Critical Control Points’ and it is essential for all food manufacturers, and some retailers, because it identifies, evaluates and…
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29 AugustManufacturers
Fressnapf introduces recyclable dry food packaging
Fressnapf has partnered with Mondi to unveil a new recyclable packaging for its dry pet food range. The company’s Select Golf dry pet food range will now be packed in Mondi’s FlexiBag Recyclable, BarrierPack Recyclable and Recyclable StandUp Pouches. The mono-material packaging solutions provide strong barrier properties providing protection from…
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29 AugustRetailers
Logans restocks its Pumpkin Powder
Pet food company Logans has restocked its Pumpkin Powder after its first batch sold out within just hours. Liam Logan and his wife Jenna along with their dog Oscar sell 100% natural dog treats and after months of research and meeting with local suppliers they designed their first branded Pumpkin…
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25 AugustRetailers
Scrumbles launches new advent calendars for cats and dogs
Pet food brand Scrumbles has launched its Scrumbles Advent Calendar for cats and dogs on its website for the festive season. The advent calendars will also be available in Ocado, Amazon, Pets at Home, WHSmith and more independent retailers from September. Each calendar features mini versions of their 100% natural…
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