Pet Food
Pet food is a cornerstone of the UK pet retail industry, driving both in-store footfall and long-term customer loyalty. Our coverage tracks the latest product launches across dog, cat, small animal, avian, and aquatic nutrition — from premium kibble and wet food to raw, freeze-dried, and functional formulations. We report on wholesale and distributor trends, pricing dynamics, supply chain issues, shifting consumer demand (including grain-free, insect-based, and plant-led diets), and regulatory developments impacting importers and stockists. Whether you’re a local pet shop, a multi-site retailer, or a petcare wholesaler, this tag delivers commercial insight into the fast-moving pet food category.
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Mar- 2018 -19 MarchFeatures
National Pet Month – how can you help?
National Pet Month is just around the corner starting on 1 April and continuing until 7 May 2018. National Pet Month is a unique umbrella charity, bringing together pet businesses and working with UK pet charities to raise awareness of responsible pet ownership – as well as raising funds. The…
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16 MarchIndustry News
Arden Grange skips PATS Sandown
Arden Grange has announced they will not be attending PATS Sandown in 2018. The family-owned pet food company has attended the trade show regularly for many years. They have said that increasingly pet trade wholesalers are organising their own tradeshows days for retail customers, which Arden Grange attends. The company…
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15 MarchManufacturers
IAMS launches charitable initiative to help pets find a ‘forever home’
Pet food brand IAMS has set up I AM HOME, a charitable initiative aiming to help thousands of cats and dogs across the country to find their forever home. Partnering with several UK animal charities, IAMS will provide support and care by donating its pet food line to animals in…
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14 MarchIndustry News
Pet food company awarded for community commitment
Burns Pet Nutrition has won a coveted award from one of the UK’s biggest business associations. Burns won the Excellence in Community Relations award at the recent South Wales Chamber of Commerce Awards, held in City Hall, Cardiff, on 8 March. The award recognised Burns Pet Nutrition’s dedication to supporting…
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9 MarchScience
Classical music proven to calm and comfort dogs, Eukanuba finds
Pet food brand Eukanuba has conducted a study and found that classical music helps to relax, calm and comfort dogs. Teaming up with composer Iain Jackson an original classical score was created and performed by a ten-piece string orchestra, while the impact the music had on the dogs’ stress and…
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9 MarchIndustry News
True Instinct launched to consumers at Crufts
Natures Menu has officially launched True Instinct to consumers at Crufts 2018. True Instinct specialises in pet food free from grain and gluten and is made with natural raw and raw-inspired ingredients. The new range is a complete and includes frozen raw bites, high meat raw boosted dry, high meat wet…
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1 MarchManufacturers
The Real Petfood Co to spend £300,000 tackling factory ‘odour’
The Real Petfood Company – which manufactures pet food snacks at its site on Kinmel Park in Bodelwyddan – has revealed plans to spend more than £300,000 on a permanent solution to the issue of the baking aromas which have brought complaints from local residents. The solution will involve the…
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1 MarchPet Owners
The average dog owner walks their pooch over 1,000 miles a year
Dog owners will walk their pets for an average of 1,000 miles a year, play 2,080 rounds of fetch and call their pet’s name 3,120 times while walking them each year, a new study has found. The survey commissioned by Harringtons pet food also found that the average dog owner will…
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Feb- 2018 -27 FebruaryCurrent Affairs
Lifetime Achievement Award given to John Burns
Veterinary surgeon and business owner, John Burns of Burns Pet Nutrition has taken home the Lifetime Achievement Award at the Swansea Bay Business Awards. John launched Burns Pet Nutrition back in 1993 while working as a vet in practice. Believing diet to be the primary cause of many pet ailments…
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23 FebruaryCurrent Affairs
Pet food brand partners with Ben Fogle
Harringtons has unveiled a £1.5m investment into a new integrated brand awareness campaign, starring TV’s Ben Fogle. Coinciding with Harringtons’ continued sponsorship of the Channel 5 documentary, ‘Ben Fogle’s: Return to the Wild’, the well-known presenter and dog-lover has partnered with the brand for its ‘Walkies on the Wild Side’ campaign,…
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