Dry Food

Nood to make UK debut this autumn

Pet food brand Nood has announced the launch of its UK debut this October in partnership with Tesco. Nood was founded in New Zealand in 2019 by Alistair King in partnership with ZURU founder and retail brand builder Nick Mowbray. According to the brand, it is set to offer dishes…

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Skinners launches new dog food range

Skinners has announced its latest food range, ‘Get Out and Go’, specifically for dogs. The range is made up of four dry foods, three wet foods and an energy bar, recovery bar and training treats.  Skinners has said ‘Everyday Energy’ gives dogs “everything” they need for their walks, while ‘Extra…

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Little BigPaw launches new wet cat food

Little BigPaw has announced the release of its new wet cat food, intended specifically for kittens.   BigPaw said it is “expertly” formulated with “100%” natural ingredients, added vitamins and minerals. It also revealed the wet food “promotes” development and healthy growth in cats from two to 12 months old.  According…

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Jollyes relaunches ‘Lifestage’ dog food range

Jollyes has unveiled details of the relaunched and expanded “Lifestage” dog food range which features new flavours such as salmon and trout with asparagus and turkey with sweet potato and cranberry. The range of wet and dry food contains up to 50% meat content and includes grain free options. Alongside…

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Naturo Natural Pet Food announces partnership with Sarda In

Naturo Natural Pet Food, owned by Northern Ireland based Mackle Petfoods, and the life-saving search and rescue dog charity, Sarda In have announced a new year-long partnership.  Sarda In, which featured on BBC Series ‘The Search’, is run by volunteers called upon to assist with searches for missing people in…

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Excite their senses and ignite your sales

Royal Canin is introducing a new a feline wet range – Sensory – with three sensorial stimulations of Smell, Taste and Feel to excite cats’ senses. The Sensory range was developed using the latest research from cat experts. Cats have an instinct for new experiences and diverse aromas, textures and…

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Tails.com unveils premium wet food range

Tails.com has launched a new premium wet food range that will offer dogs a curated mix of wet food, using new hypoallergenic and puppy-friendly recipes. The range initially features four recipes, all “packed full” of nutritional benefits, and offering an allergy-friendly alternative to the brand’s existing classic wet food range.…

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Pooch & Mutt launch new ‘Soft & Shiny’ dry food

Pooch and Mutt, a British pet food brand, has launched a new functional dry food targeted at maintaining a healthy coat and skin for dogs.  The product entitled, ‘Soft and Shiny’ has been created using ingredients such as collagen, biotin and zinc.  The group said the food created is designed…

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Excite their senses and ignite your sales

Royal Canin is introducing a new a feline wet range – Sensory – with three sensorial stimulations of Smell, Taste and Feel to excite cats’ senses. The Sensory range was developed using the latest research from cat experts. Cats have an instinct for new experiences and diverse aromas, textures and…

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Edgar and Cooper launches refill model

Edgar and Cooper has announced that its pet food brand Better Foodåç has launched a new refill model. It comes as 3.2 million pets wereåçacquired during lockdown, whilst the group said it had a “mission to be the most sustainable pet food brand”, Edgard and Cooper said it was “already…

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