Now in its 12th year, the awards, run by the dog magazine, were voted for by readers to “celebrate and recognise all those must-have doggy products that enhance the lives of pet owners and their pets”. Fish4Dogs’ Sea Jerky was recognised in the Best Treat category while its SOS (Save Our Skin) Salmon Oil was also commended for Best Health Product.
The Sea Jerky, comes in six different shapes and is made from 100 percent white fish skin. It is naturally low in calories and has a rough texture to help remove tartar from dogs’ teeth. It contains no additives or preservatives and are rich in Omega 3 fish oil.
The SOS Salmon Oil is made from Norwegian salmon and claims to provide high levels of EPA, DHA and Omega 3 which helps hydrate skin, aid joint mobility, soothe cracked paws and maintain a glossy coat. It can also be used to drizzle over the top of food to aid palatability.
Fish4Dogs head of marketing, Jo Little, said: “We know that our customers are extremely loyal to our brand and appreciate the nutritional benefits our products bring to their dogs health and wellbeing.
“We are delighted that our Sea Jerky range and SOS Salmon Oil have again been forefront in the minds of Your Dog’s readers when voting for their favourites and being highly commended two years running is a glowing endorsement of their faith in our products.”
Said Andrea Walters, commercial sales manager for Your Dog, added: “There are 13 categories on the voting form and we don’t put any products forward ourselves, but do show the top ten products voted for the previous year. Nominations are not restricted to this shortlist – any product can be nominated. So, the results are completely reader-led.”