Agria Pet Insurance has donated £13,000 to the UK’s animal rescues through its ‘Agria CatWalk’.
The ‘CatWalk’, which attracts over 23,000 cat-lovers, was created to address the issues affecting the nation’s cats and rescue cats.
The event showcases the unique looks and personalities of cats with the ‘Agria CatWalk’ Facebook competition.
Cat owners and their pets took part in order to win a share of £2,500 for their nominated rescue every week in May, being judged by representatives from International Cat Care, ProtectaPet, Your Cat Magazine, and Katzenworld,.
Tom Vaughan, head of marketing at Agria Pet Insurance, said: “This fact triggered the campaign’s theme of celebrating every cat.
“Their quirks and diversity make them the companions we love so much, so we wanted to highlight this, and encourage potential owners to consider all cats, not just the stereotypical ‘perfect’ ones.”
Assisi Animal Sanctuary, which won £1,000 from Agria, said in a statement: “This past year has been so challenging, and has, without a doubt, been the most financially punishing year Assisi has ever seen, so we are incredibly grateful to receive this nomination and prize.”