Product Range
A strong, well-curated product range is vital for commercial success in pet retail. Pet Gazette covers how retailers, suppliers, and distributors expand or refine their product assortments across categories such as pet food, treats, grooming, health, toys, accessories, and seasonal lines. We report on range reviews, new listings, supplier collaborations, and buying trends that influence stock selection and merchandising. This tag provides insight into how pet businesses adapt their product strategies to meet consumer demand, drive basket value, and differentiate themselves in a competitive market.
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Dec- 2025 -17 DecemberRetailers
Doodlebone launches new Trendy Tails dog accessories range
Dog accessories brand Doodlebone has launched a new product range, Trendy Tails, expanding its offering of everyday walking essentials with updated designs and finishes. The collection includes harnesses, collars and leads and is aimed at combining practical features with contemporary colourways. Doodlebone said the range had been developed to appeal…
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3 DecemberRetailers
Tug-E-Nuff plans US expansion as export sales rise 16%
Dog toy company Tug-E-Nuff has reported a 16% increase in export sales for 2025, alongside higher fourth-quarter sales, and has set out plans to expand in the US market next year. The business said it had increased its reach outside the UK during the year, with a particular focus on…
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Nov- 2025 -17 NovemberRetailers
Vital Pet Group named wholesaler of the year at PIF awards
Vital Pet Group has been named wholesaler of the year at the Pet Industry Federation Awards, with judges recognising the company’s recent operational growth and efforts to expand its service and product range. The award reflects changes made across the business as it continues to develop its offer to UK…
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Oct- 2025 -31 OctoberSponsored
Tavo Pets unveils innovations for safer, stylish pet travel
As the golden quarter approaches and festive shopping begins in earnest, Tavo Pets is inviting pet lovers to think beyond the usual treats and toys. This season, the brand behind impact crash-tested pet travel gear and design-led pet lifestyle accessories has launched two standout products that promise to elevate comfort,…
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16 OctoberRetailing
Clipit Hub opens in Basingstoke as training and retail space
The Clipit Hub, a new retail and education space for professional and pet grooming has opened at the Basepoint Business Centre in Basingstoke. Founded by local entrepreneur Paula Bryan, the hub aims to serve as a community space for dog groomers, horse owners and pet enthusiasts. Bryan, who founded the…
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2 OctoberManufacturers
Eurazeo sells Ultra Premium Direct to Inspired Pet Nutrition
Eurazeo has completed the sale of Ultra Premium Direct, the French direct-to-consumer pet food company, to Inspired Pet Nutrition, which is backed by CapVest Partners. The investment firm said the deal, finalised on 1 October, reflects its strategy of supporting European companies through growth stages while securing profitable exits. Eurazeo…
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Sep- 2025 -30 SeptemberCharities
Pet Brands partners with RHS to launch pet product range
Pet accessories supplier Pet Brands has signed a licensing agreement with the Royal Horticultural Society (RHS) to launch Pets in the Garden, the society’s first pet product category. The range will launch in early 2026 across selected retailers and garden centres. Designs will be based on the RHS Lindley Collections,…
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5 SeptemberRetailers
Groom + Kind launches in the UK
A new UK-based grooming supplies brand, Groom + Kind, has launched with a focus on improving the wellbeing of professional groomers. The company offers a curated range of ergonomic tools, salon essentials and maintenance products designed to improve efficiency and reduce physical strain in grooming work. Groom + Kind is…
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2 SeptemberManufacturers
Buffalo Co secures exclusive distribution deal with Decco
Natural dog treat supplier Buffalo Co has agreed an exclusive distribution partnership with Decco, the UK’s largest garden centre wholesaler. The tie-up gives the family-run firm nationwide access to retailers through Decco’s logistics and retail network. Buffalo Co, founded in the UK, supplies a range of single-protein, additive-free dog treats…
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Aug- 2025 -27 AugustRetailers
Jollyes unveils KatKin partnership
Jollyes has announced that it has partnered with fresh cat food brand KatKin to become its largest retail partner to date. As a result, KatKin products have now officially launched in 80 Jollyes stores across Britain, and the range will include six different recipes, plus variety packs. The partnership comes…
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