PFMA

PFMA notes ‘dramatic rise’ in new Millennial pet owners

The Pet Food Manufacturers’ Association (PFMA) has found that 35% of young adults have now acquired or plan to acquire a pet, according to its new Covid-19 pet survey.  The survey found that 19%, or 2.1 million Millennials collected a new pet in lockdown, while 16%, or 1.8 million, are…

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The future of pet retailing

Following a survey of our members, we have a clear picture of the impact of Covid-19 on the pet food industry to this point. Initially, sales in pet food peaked. People were stockpiling other essential items, and this was extended to pet food. This was followed by a small trough…

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PFMA welcomes six new members

The Pet Food Manufacturers’ Association (PFMA) has welcomed six new companies to its membership. Amongst the new members are two raw dog food manufacturers, which brings the total raw pet food sector members up to 14 companies, and two new suppliers. New members include: Natural Dog Food Direct are independent,…

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PFMA launches nutrition guide for kittens

In celebration of National Kitten Day (10 July), the PFMA has released a new factsheet featuring the guidance needed to ensure that kittens are given a healthy, balanced diet.   According to the association, getting a cat’s diet right from kittenhood” helps way beyond the first few years of life”. The…

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PFMA launches webinar promotion

The Pet Food Manufacturers’ Association (PFMA) is encouraging those who work in the veterinary profession, pet welfare, and rehoming charities to sign up to its upcoming online webinars.  In a bid to make the training courses more accessible to these professionals, the PFMA is now offering an exclusive 20% discount…

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PFMA pet food and nutrition course launches online

The Pet Food Manufacturers Association (PFMA) has converted its residential pet food and nutrition course into a series of online webinars aimed at pet professionals in the UK and beyond.  The association said the course targets small animal vets, vet nurses, animal nutritionists or those who work within animal feed…

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PFMA marks fiftieth anniversary

The Pet Food Manufacturers’ Association (PFMA) has celebrated its 50th anniversary, and marked the occasion with the launch of a short film. The PFMA was founded in 1970 by four pet food companies who “saw the need for a single body to act as an industry voice”.  The association was…

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PFMA welcomes new chair

The Pet Food Manufacturers’ Association (PFMA) has announced its new chairman, Greg Van Praagh, who is the managing director of Benyfit Natural.  Tony Parkinson, the managing director of Town and Country Pet Foods, will now step down from his current role as chair, but will continue to play a role…

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Forthglade launches natural soft bites

Dog food manufacturer Forthglade has launched a new natural soft bites dog treat. The new natural soft bites are available in salmon, lamb or turkey recipes, each combined with sweet potato and botanicals such as mint, dill, sage and parsley, to aid a dog’s digestive and immune system.  Forthglade said…

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PFMA notes ‘substantial rise’ in bird food sales

The Pet Food Manufacturers Association (PFMA) revealed it has seen a “huge shift” in bird food sales in light of the ongoing pandemic.  PFMA members have seen bird food sales shift from stores to online in the last four weeks amid the nationwide lockdown, though warn that many retailers have…

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