PFMA

PFMA will attend PATS for the first time

The Pet Food Manufacturers’ Association (PFMA) will be attending PATS Telford 2016, 25-26 September for the first time. The PFMA team is taking Stand C53 to reinforce its educational messages following ‘The Truth about Pet Food’ campaign. The organisation will be offering members of the trade the chance to win £100…

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PFMA wins Digital Campaign of the Year Award

The Pet Food Manufacturers’ Association (PFMA) has scooped up an award for ‘Digital Campaign of the Year’. The plaudit was received at the Trade Association Forum (TAF) Best Practice Awards 2016 on July 7. Formally supported by the Department of Business, Innovation and Skills, the Awards recognise, reward and promote best practice amongst Trade Associations…

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Rabbit diets: Let’s hear it for hay

How much hay should a rabbit eat? The Pet Food Manufacturers’ Association (PFMA) tackles the question with a recently released poster, ‘The Importance of Hay’. The poster was made in conjunction with veterinary and nutritional experts from the PFMA’s Small Animal Group. It features an outline of a rabbit with different sized body parts, representing…

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PFMA launches wild bird pack for children

Children will learn to reconnect with nature, with wild bird packs from the Pet Food Manufacturers’ Association (PFMA). The trade organisation says children spend an average of six hours a day looking at screens. To redress the balance, the PFMA plans to team up with schools in the UK. The PFMA…

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Only 59% of Londoners have had their canines neutered

Only 59 percent of Londoners and 55 percent of dog owners in Scotland have had their canine companions neutered, reveals a national survey. The information has been released as part of National Pet Month (NPM) to remind people of the benefits of neutering their pets. The survey data, which was…

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PFMA releases new pet food fact sheets

The Pet Food Manufacturers’ Association (PFMA) has released a range of information-packed fact sheets, as part of its ‘Truth about Pet Food’ campaign. The sheets will act as educational tools, tackling and dispelling many of the myths around the manufacture of pet food. The selection currently includes ten fact sheets and two…

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Peter Kersh named as the PFMA’s new Chairman

The Pet Foods Manufacturers’ Association (PFMA) has welcomed a new Chairman. Peter Kersh is the managing director of World Feeds, the specialist fish food manufacturer based in South Yorkshire. Mr Kersh will take over from Mary Sharrock of Nestlé Purina Petcare following her completion of two successful years in the role.…

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UK pet population is 57m, says PFMA report

The Pet Food Manufacturers’ Association’s (PFMA) 2016 annual report reveals the size of the current UK pet population. 11 million households are said to have pets, with the total population reaching 57 million. Fish are the most numerous companions in the UK, followed by dogs at 8.5 million and cats at 7.5 million.…

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The PFMA forms a special group for raw commercial producers

The Pet Food Manufacturers’ Association (PFMA) has announced the creation of a new ‘Raws Group’. It will focus on issues of interest to commercial raw producers. Seven companies within the sector will be joining the group, including long-standing PFMA member, Natures Menu, and six new members. The Raws Group includes: Benyfit…

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Pet Food Manufacturers’ Association reveals mobile website

The Pet Food Manufacturers’ Association (PFMA) has updated its website to ensure an optimal experience for the users of mobile devices. Around 30 percent of the PFMA’s  visitors currently access pfma.org.uk from a phone or tablet. In addition to a ‘Pet Care’ section providing detailed information on all pet types (dogs and cats to…

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