Harringtons

Harringtons adds to advanced science range

Yorkshire-based pet brand, Harringtons, has added to its advanced science range with its latest supplement launch. It is estimated that the dog supplements market is worth at least £120m a year and growing at over 50% across retail and online channels. Launching four new products in the form of chews…

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Inspired Pet Nutrition to invest over £6m in Kinmel plant

Inspired Pet Nutrition has announced it is investing more than £6m at its plant at Kinmel in North Wales. This investment will triple the site’s wet dog food tray capacity to more than 75m units a year. The investment will follow a two-stage process, with the first stage coming later…

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IPN takes action for National Tree Planting Week

Inspired Pet Nutrition, the company behind the Harringtons and Wagg pet food brands, is supporting National Tree Planting Week by planting 100 trees at the Thorp Perrow Arboretum in North Yorkshire.  As part of its overall target of planting one million trees, it is also planting a tree for every…

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Inspired Pet Nutrition announces plans to be carbon negative

Inspired Pet Nutrition (IPN) has announced plans to become carbon negative, reportedly becoming the UK’s first major pet food manufacturer to do so. IPN plans to limit its “pawprint” by removing unnecessary plastic and hard to recycle materials, reducing plastic, reusing more and ensuring what’s left is recyclable. The announcement…

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Harringtons launches online ‘Puppy Club’

Pet food manufacturer Inspired Pet Nutrition has now launched its first online Harringtons Puppy Club. By joining the club, members can access advice and tips including a series of 40 short videos featuring vet Peter Wright, who co-stars in the popular Yorkshire Vet TV series and started his career by…

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IPN on target to donate one million meals

Inspired Pet Nutrition (IPN) has announced that its Miles & Meals initiative, launched at the end of 2020 through its Harringtons brand, has already seen more than 570,000 meals given away, while the group is on target to donate one million meals by the middle of the year.    Under the…

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IPN achieves carbon negative status

Inspired Pet Nutrition (IPN) has announced that it is officially a carbon negative business, claiming to be the first major UK pet food manufacturer to achieve the accreditation.  The manufacturer has been accredited as achieving carbon negative status by Carbon Footprint, and has now launched its ‘A Positive Pawprint’ project…

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IPN site achieves ‘Grade A’ BRC status

Inspired Pet Nutrition’s wet pet food facility at its IPN Kinmel manufacturing site has achieved ‘Grade A’ accreditation from the British Retail Consortium (BRC).  According to the manufacturer, the entire process was completed in under four months and was done without the need for a pre-audit.   The accreditation means that…

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Harringtons raises market share in dry dog food sector

Harringtons has become the number one brand by value in dry dog food across UK supermarkets, 12 years after the brand first launched.  The dog food company said it has now “continued to solidify” its position as a sector leader  with a 25% market share in the area.  It comes…

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Coronavirus diaries: Inspired Pet Nutrition

There is no doubt that we have been through unprecedented times in the last few months. Inspired Pet Nutrition (IPN) attended Crufts in early March with a skeleton crew and it was agreed that those who attended would isolate from the office for a week afterwards.  In the following two…

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