Dry Food

AATU launch new wet pet food

AATU is launching two brand-new ranges of wet food at PATS Telford this month. The British brand decided to expand in to wet food after receiving an overwhelming amount of requests from customers. Boasting 90 percent meat, the new wet food for dogs will come packed in the convenience of a ring-pull can and…

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Naturediet to launch new products at PATS

Naturediet will launch an exciting new range of products at PATS Telford 2016. The family-owned business has more information on its new ranges which you will be able to view at the September trade show. Telford won’t be Naturediet’s first PATS launch. In March the company received excellent feedback after unveiling…

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AATU showcases brand new ranges

AATU showcased two brand-new ranges of wet pet food in May 2016 at trade show, Interzoo. The British evolutionary dog and cat food brand produces ultra premium and high protein dry diets. Following requests from trade and retail customers AATU decided to expand into wet food. The new range for dogs features 90…

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PIF reveals first annual industry trends

The Pet Industry Federation has revealed the first annual trends within the £900 million pet food industry. The PIF, in conjunction with GfK, collected over a year’s worth of data from pet and non-pet speciality stores, which shows that dog food accounts for three quarters of the sales value in a market now…

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British pet suppliers can boost overseas contacts

Export associations Gardenex and PetQuip have announced the date of their next ‘Meet the Buyers’ event. On 8 June members will have the opportunity to increase worldwide sales by meeting overseas buyers. The event will be held at the Federation’s head office in Brasted, Kent. UK suppliers will meet on a one-to-one basis with buyers that…

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K9 Pet Ball sales rocket following television coverage

AmPet Products has reported increasing interest in the American-made Nose-It! K-9 Pet Ball, following television coverage during Crufts. Sales and marketing director Alex Wilson and his Siberian husky Arapahoe appeared on Channel 4 discussing ways to help mentally stimulate dogs. “The Nose It! Ball was a big hit at Crufts and…

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Meowing Heads and AATU win Cat Hampurr award

Ultra premium cat food brands Meowing Heads and AATU have won joint first place for ‘Most Popular Dry Food’ in the 2015 Cat Hampurr awards. The monthly subscription service provides deluxe sample sizes of feline friendly products including food, treats, toys and supplements to hundreds of cat-crazy customers. The subscribers…

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Charlie Little dog treats to be stocked exclusively by Pets at Home

Pets at Home has become the exclusive stockist of the new Charlie Little range of wet and dry food and semi-moist treats for smaller dogs. The range will feature three flavours of 1.5kg dry kibble, four flavours of pâté in 195g cans, four 150g DeliPots and four flavours of treats in…

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Webbox launches new improved range

Pet food brand, Webbox has launched a new improved recipe for its Webbox Complete dry food range for dogs. The Webbox Complete range has also seen a brand refresh including an update to its packaging. The range, also sees the introduction of a complete puppy food which is specially formulated in…

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Lily’s Kitchen relaunches dry dog food range

In March 2016, British pet food brand, Lily’s Kitchen, will re-launch its popular dry dog food range. The products will feature updated packaging and new recipes with a host of extra health benefits. The ‘With Goodness Comes Greatness’ campaign launches at trade show PATS Sandown and is designed to educate consumers on everyday…

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